The success of modern companies depends critically on their ability to manage and respond to technological change. Innovation is continually challenging companies’ competitive advantages, giving rise to new business models, and stimulating new platform-based competition. Managers and entrepreneurs need to understand these strategic forces and how they impact firms and industries in the modern knowledge economy. This course explains how technological innovation affects the competitive dynamics of markets, and how managers and entrepreneurs alike can strategically manage these dynamics to maximize the likelihood of success.
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Strategic Technology Management 專項課程伊利诺伊大学香槟分校課程信息
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完成後獲得證書
100% 在線
立即開始，按照自己的計劃學習。
第 1 門課程（共 3 門）
中級
Business work experience (1-2 years minimum) or knowledge about new technologies and innovation
完成時間大約為12 小時
英語（English）
字幕：英語（English）
對員工進行熱門技能培訓能否為您的公司帶來益處？
體驗 Coursera 企業版您將學到的內容有
Skills, knowledge and strategies to analyze business situations and develop strategic responses in highly innovative and fast-moving businesses.
您將獲得的技能
- R&D Management
- Business Strategy
- Product Management
- Innovation Management
- Strategic Management
可靈活調整截止日期
根據您的日程表重置截止日期。
可分享的證書
完成後獲得證書
100% 在線
立即開始，按照自己的計劃學習。
第 1 門課程（共 3 門）
中級
Business work experience (1-2 years minimum) or knowledge about new technologies and innovation
完成時間大約為12 小時
英語（English）
字幕：英語（English）
對員工進行熱門技能培訓能否為您的公司帶來益處？
體驗 Coursera 企業版
提供方
伊利诺伊大学香槟分校
The University of Illinois at Urbana-Champaign is a world leader in research, teaching and public engagement, distinguished by the breadth of its programs, broad academic excellence, and internationally renowned faculty and alumni. Illinois serves the world by creating knowledge, preparing students for lives of impact, and finding solutions to critical societal needs.
授課大綱 - 您將從這門課程中學到什麼
完成時間為 3 小時
MODULE 1: LIFE CYCLES OF INNOVATION
In this module, we will focus on the fundamentals of how innovation creates regular patterns in industries and markets over time.
完成時間為 3 小時
11 個視頻 （總計 65 分鐘）, 4 個閱讀材料, 2 個測驗
完成時間為 2 小時
MODULE 2: TECHNOLOGICAL DISRUPTION
In this module, we will understand the fascinating phenomenon of technological disruption – why is it that well-established leading companies are (sometimes) threatened and displaced when they face a new emerging technology?
完成時間為 2 小時
8 個視頻 （總計 63 分鐘）, 2 個閱讀材料, 1 個測驗
完成時間為 5 小時
MODULE 3: BUSINESS MODEL INNOVATION
In this module, we will engage in a detailed discussion on business models and the various components of a business model.
完成時間為 5 小時
11 個視頻 （總計 76 分鐘）, 3 個閱讀材料, 2 個測驗
完成時間為 2 小時
MODULE 4: STANDARDS AND PLATFORMS
In this module, we explore a major new development in the technology-led business landscape: the emergence of competition based on standards and platforms.
完成時間為 2 小時
8 個視頻 （總計 66 分鐘）, 4 個閱讀材料, 1 個測驗
關於 Strategic Technology Management 專項課程
The success of modern companies depends critically on their manager’s ability to generate strategic innovationwhich leverages technological and market changes. A key part of the equation is delivering new products that deliver exceptional customer value. Another essential element is implementing innovation initiatives effectively. The Strategic Technology Management specialization is targeted towards aspiring managers, managers at all levels, and entrepreneurs who lookto gaina well-rounded knowledge of technology managementthrough courses thatintegrate the areas of strategic innovation, customercentric product development, andmanaging innovation. Topics covered include:
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