This course focuses on understanding subsistence marketplaces and designing business solutions for the billions of people living in poverty in the global marketplace. To develop understanding of subsistence marketplaces, we use exercises to enable participants to view the world from the eyes of subsistence consumers and entrepreneurs, facilitate bottom‐up understanding generated by participants, and provide insights from extensive research. More broadly, the course uses the context of extreme resource constrained contexts to learn about the bottom-up approach pioneered through the Subsistence Marketplaces Initiative, and apply it in any context. The course will involve virtual immersion in subsistence contexts, emersion of unique insights, bottom-up design, innovation and enterprise. A parallel project will focus on understanding a specific need in a subsistence marketplace, and designing a solution and an enterprise plan.
Global Challenges in Business 專項課程伊利诺伊大学香槟分校課程信息
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伊利诺伊大学香槟分校
The University of Illinois at Urbana-Champaign is a world leader in research, teaching and public engagement, distinguished by the breadth of its programs, broad academic excellence, and internationally renowned faculty and alumni. Illinois serves the world by creating knowledge, preparing students for lives of impact, and finding solutions to critical societal needs.
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教學大綱 - 您將從這門課程中學到什麼
Course Orientation
You will become familiar with the course, your classmates, and our learning environment. The orientation will also help you obtain the technical skills required for the course.
Module 1: Introduction to Subsistence Marketplaces and Bottom-Up Immersion
In this module, you will be introduced to the importance of studying subsistence marketplaces as well as the unique nature of a bottom-up approach to studying it.
Module 2: Bottom-Up Immersion and Emersion
In this module you will learn about unique aspects that characterize marketplace interactions between buyers and sellers in subsistence marketplaces. You will also learn about understanding needs and markets in subsistence marketplaces.
Module 3: Bottom-Up Design
In this module you will learn about gaining marketplace insights in subsistence marketplaces. You will also learn about environmental issues in subsistence marketplaces.
Module 4: Bottom-Up Enterprise
In this module you will learn about understanding needs in subsistence contexts. You will also learn about a structured approach to generating ideas for addressing the needs in subsistence marketplaces.
審閱
來自SUSTAINABLE INNOVATION FOR SUBSISTENCE MARKETPLACES的熱門評論
Wonderful presentation, this course truly gives the insight to subsistence living around the world that is not the topic of kitchen table conversations but ought to be!
Great course with multiple great learning resources. The professor is passionate and goes above and beyond to present the course and experience.
關於 Global Challenges in Business 專項課程
常見問題
我什么时候能够访问课程视频和作业？
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
- The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
- The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
我订阅此专项课程后会得到什么？
您注册课程后，将有权访问专项课程中的所有课程，并且会在完成课程后获得证书。您的电子课程证书将添加到您的成就页中，您可以通过该页打印您的课程证书或将其添加到您的领英档案中。如果您只想阅读和查看课程内容，可以免费旁听课程。
退款政策是如何规定的？
如果订阅，您可以获得 7 天免费试听，在此期间，您可以取消课程，无需支付任何罚金。在此之后，我们不会退款，但您可以随时取消订阅。请阅读我们完整的退款政策。
有助学金吗？
是的，Coursera 可以为无法承担费用的学生提供助学金。通过点击左侧“注册”按钮下的“助学金”链接可以申请助学金。您可以根据屏幕提示完成申请，申请获批后会收到通知。您需要针对专项课程中的每一门课程完成上述步骤，包括毕业项目。了解更多。
還有其他問題嗎？請訪問 學生幫助中心。
