Even a thoroughly developed business strategy may fail if you don't pay enough attention to its implementation. This rings particularly true with strategies based on innovation or implemented in complex or fast-changing environments.
提供方
战略管理与创新 專項課程哥本哈根商学院課程信息
34,365 次近期查看
學生職業成果
57%
完成這些課程後已開始新的職業生涯
32%
通過此課程獲得實實在在的工作福利
18%
加薪或升職
可分享的證書
完成後獲得證書
100% 在線
立即開始，按照自己的計劃學習。
第 3 門課程（共 4 門）
可靈活調整截止日期
根據您的日程表重置截止日期。
完成時間大約為19 小時
英語（English）
字幕：阿拉伯語（Arabic）, 法語（French）, （歐洲人講的）葡萄牙語, 意大利語, 越南語, 德語（German）, 俄語（Russian）, 英語（English）, 西班牙語（Spanish）, 羅馬尼亞語
您將獲得的技能
Strategic ManagementStrategy ImplementationPerformance ManagementStrategic Planning
學生職業成果
57%
完成這些課程後已開始新的職業生涯
32%
通過此課程獲得實實在在的工作福利
18%
加薪或升職
可分享的證書
完成後獲得證書
100% 在線
立即開始，按照自己的計劃學習。
第 3 門課程（共 4 門）
可靈活調整截止日期
根據您的日程表重置截止日期。
完成時間大約為19 小時
英語（English）
字幕：阿拉伯語（Arabic）, 法語（French）, （歐洲人講的）葡萄牙語, 意大利語, 越南語, 德語（German）, 俄語（Russian）, 英語（English）, 西班牙語（Spanish）, 羅馬尼亞語
提供方
哥本哈根商学院
Centrally located in Copenhagen, the capital of Denmark, Copenhagen Business School (CBS) is one of the largest business schools in Europe with close to 23,000 students. CBS offers world-class research-based degree programs at undergraduate, graduate, and PhD levels as well as executive and other post experience programs.
教學大綱 - 您將從這門課程中學到什麼
完成時間為 3 小時
Course Intro. Translating Strategy Into Goals and Metrics
In this module we set the scene in strategy implementation and take a bird's-eye view of the course. We then dive into formulating actionable goals based on the strategy, good practices in creating metrics and setting objectives, and learn about two specific tools for deriving actionable, measurable goals from a strategy.
完成時間為 3 小時
5 個視頻 （總計 26 分鐘）, 4 個閱讀材料, 2 個測驗
完成時間為 3 小時
Aligning Strategy and Organizational Structure
The structure of your organization can be a good or poor fit to the strategy you are implementing. In this module we learn which choices of organizational structure are appropriate depending on your strategy.
完成時間為 3 小時
16 個視頻 （總計 25 分鐘）, 5 個閱讀材料, 3 個測驗
完成時間為 4 小時
Communicating the Strategy within the Organization
Getting communication right is crucial for successful implementation. In this module we find out how to communicate the strategy vertically, and how to facilitate collaboration and upward communication in the organization.
完成時間為 4 小時
12 個視頻 （總計 20 分鐘）, 7 個閱讀材料, 3 個測驗
完成時間為 3 小時
Managing Resistance and Other Implementation Risks
Strategy implementation is rarely an exercise in certainty. New strategies may cause concerns or resistance in the organization, or be vulnerable to other risks. In this module we explore ways to manage risks to implementation, including addressing specific causes of resistance to change.
完成時間為 3 小時
8 個視頻 （總計 21 分鐘）, 4 個閱讀材料, 2 個測驗
審閱
來自战略执行的熱門評論
由 PS 提供2018年8月11日
Nicolai does a really good job in explaining Strategy Implementation. I would say that it is the most thorough module that I have been through so far in the Strategy Management course.
由 AA 提供2020年6月18日
Of all the courses in the specilization, this would be the winner of them all. Clear explanation and well combined course. The parts of strategy implementation is just intresting.
由 BB 提供2016年2月3日
Great course! Definitely my best of the series. Highly detailed with very pointed insights. Slides were also very helpful in ensuring retention of knowledge. Great stuff- bravo!
由 VU 提供2020年2月27日
The course provided excellent insights for implementing strategies in an ever changing environment. It was concise with examples of existing industries and well delivered.
關於 战略管理与创新 專項課程
This Specialization explores the evolving world of business strategy, focusing on the increasingly important roles of design, user experience, and innovation in shaping competitive advantage. You’ll learn about concepts such as goal setting, value creation, global integration, and diversification, and you’ll critique classic theories and frameworks in the context of new business realities. In the final Capstone Project, you’ll create and defend a holistic business strategy in response to a realistic case study prompt.
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