The purpose of this course is to present, analyze and discuss the different facets of business strategy formulation. Emphasizing that strategy can be seen as a unified theme that provides coherence and direction to the actions and decisions of a firm, we will cover a variety of business strategy topics concerned with firm positioning in the context of different markets, industries and locations.
Centrally located in Copenhagen, the capital of Denmark, Copenhagen Business School (CBS) is one of the largest business schools in Europe with close to 23,000 students. CBS offers world-class research-based degree programs at undergraduate, graduate, and PhD levels as well as executive and other post experience programs.
- 5 stars66.64%
- 4 stars24.49%
- 3 stars6.10%
- 2 stars1.56%
- 1 star1.19%
Great refreshing course and highly recommended. Case studies are excellent example reflecting on real and true scenarios that we can apply in our professional jobs.
Excellent course. Great learning. Top Notch facility. Definitely recommended for somebody who want to learn Strategy Formulation in detail.
Contetnt is great, however sometimes it was really hard to listen presenter and see repeating gestures that confuses and not clear where is the main point.
It is interesting course and well presented and communicated. However, I think that asking for 4 peer reviews, is a bit too much and causing for delays in graduation.
關於 战略管理与创新 專項課程
This Specialization explores the evolving world of business strategy, focusing on the increasingly important roles of design, user experience, and innovation in shaping competitive advantage. You’ll learn about concepts such as goal setting, value creation, global integration, and diversification, and you’ll critique classic theories and frameworks in the context of new business realities. In the final Capstone Project, you’ll create and defend a holistic business strategy in response to a realistic case study prompt.