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學生對 伊利诺伊大学香槟分校 提供的 Strategic Innovation: Building and Sustaining Innovative Organizations 的評價和反饋

705 個評分
158 條評論


Innovation strategy is about creating unique value for consumers by delivering a great product that satisfies their needs and capturing value back from consumers. At the core of a successful innovation strategy is a great product concept. Product is an all-encompassing term that includes physical goods, intangible services, and even ideas. There are three pillars to a successful product strategy: a clear understanding of (a) the target customers (WHO), (b) the specific elements of the product offering (WHAT) that satisfies consumer needs and dovetails with company capabilities, and (c) the tactical plans to reach end consumers (HOW). The value proposition has to be embedded in a coherent business model in order to create and capture value. But well-laid innovation plans can go awry without a consideration of the business ecosystem that includes competitors, collaborators, including suppliers, distributors, and retailers, or the contextual environment in which the company operates. In an interdependent world, fostering an integrated ecosystem is critically important for companies interested in maximizing the odds of innovation success. Drawing from many years of research, this course will offer a set of frameworks, tools, and concepts in order to develop innovative strategies in a holistic way so as to achieve leadership positions....



Jan 11, 2020

An excellent course.\n\nI am trying to complete it as soon as possible since I am busy with my work and MBA study. Then I have a plan to start with another course on my list.\n\nThanks to all the team


Nov 05, 2019

I very much enjoyed completing my first course in coursera! It was very convenient with my schedule and I will be continuing these courses until I receive full completion in this particular course.


51 - Strategic Innovation: Building and Sustaining Innovative Organizations 的 75 個評論(共 154 個)

創建者 Ramiro C

Sep 10, 2020

Great course about strategic innovation, where to put your focus when you innovate

創建者 Angel C P

Aug 05, 2020

Excellent course !! Professors, content and exercises and problems were great !!

創建者 Kyoung H P

Apr 15, 2019

This class is an innovative course! I enjoyed a lot during taking the course!

創建者 Pradeep S

Sep 06, 2020

Excellent introduction to the subject of product innovation and framework.

創建者 Mariana I

Sep 17, 2018

Good course to start understanding how innovation works and its impact.

創建者 Phoa J L

May 25, 2020

Very well taught. Love the use of real life examples and case studies.

創建者 Israfilova S E

May 03, 2020

That was amazing and very helpful course.Instructors were just perfect

創建者 Konstantinos F

Mar 12, 2020

It was an amazing journey in an amazing course! Congratulations guys!!

創建者 Giacomo M

Oct 07, 2019

Good course, proper contents fit in the right time frame and packages.

創建者 Naveen S

Mar 17, 2019

Great Faculty, information, knowledge. Thanks to you and to Coursera!

創建者 Randy R

May 07, 2019

Professor Love does an outstanding job with this course! Excellent!

創建者 Sandeep

Apr 26, 2020

Really insightful and I got some useful takeaways from this course.

創建者 Mahantesh H _

Apr 21, 2020

Excellent explanation and lively cases and examples are discussed.

創建者 Karina D O

Sep 09, 2020

it was awesome. I enjoyed the class a lot and gain some knowledge

創建者 Abhijit P

Jul 17, 2020

wonderful course this changes my idea about innovation prospects

創建者 Shiva S M

May 05, 2020

Well structured course. The flow of examples, topics were apt


Sep 05, 2020

Excellent material to those unfamiliar to business concepts


Jul 09, 2020

the course is perfect! I loved it so much and I recommend it

創建者 Onisokumen E

Jan 29, 2020

Learning new and innovative ways to think about businesses.

創建者 Andriy V

Apr 22, 2019

Amazing professors, amazing content, well worth your time!

創建者 Pierre L

Apr 10, 2018

Great course! One of the best course of the iMBA program.

創建者 Cliff K M C

Apr 09, 2020

I got even more substantial learning from this course!

創建者 SHIV S

Apr 15, 2020

I Literally loved this course. Learnt a lot from it.

創建者 Ali M

Jul 19, 2020

Great class for in today's innovative organization!

創建者 Shubham S

May 31, 2020

Good for beginners in Startups and innovation Feild