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學生對 伊利诺伊大学香槟分校 提供的 Strategic Innovation: Building and Sustaining Innovative Organizations 的評價和反饋

545 個評分
108 條評論


Innovation strategy is about creating unique value for consumers by delivering a great product that satisfies their needs and capturing value back from consumers. At the core of a successful innovation strategy is a great product concept. Product is an all-encompassing term that includes physical goods, intangible services, and even ideas. There are three pillars to a successful product strategy: a clear understanding of (a) the target customers (WHO), (b) the specific elements of the product offering (WHAT) that satisfies consumer needs and dovetails with company capabilities, and (c) the tactical plans to reach end consumers (HOW). The value proposition has to be embedded in a coherent business model in order to create and capture value. But well-laid innovation plans can go awry without a consideration of the business ecosystem that includes competitors, collaborators, including suppliers, distributors, and retailers, or the contextual environment in which the company operates. In an interdependent world, fostering an integrated ecosystem is critically important for companies interested in maximizing the odds of innovation success. Drawing from many years of research, this course will offer a set of frameworks, tools, and concepts in order to develop innovative strategies in a holistic way so as to achieve leadership positions....



Jan 11, 2020

An excellent course.\n\nI am trying to complete it as soon as possible since I am busy with my work and MBA study. Then I have a plan to start with another course on my list.\n\nThanks to all the team


Nov 05, 2019

I very much enjoyed completing my first course in coursera! It was very convenient with my schedule and I will be continuing these courses until I receive full completion in this particular course.


51 - Strategic Innovation: Building and Sustaining Innovative Organizations 的 75 個評論(共 105 個)

創建者 Pierre L

Apr 10, 2018

Great course! One of the best course of the iMBA program.

創建者 Cliff K M C

Apr 09, 2020

I got even more substantial learning from this course!

創建者 SHIV S

Apr 15, 2020

I Literally loved this course. Learnt a lot from it.

創建者 Shubham S

May 31, 2020

Good for beginners in Startups and innovation Feild

創建者 Vinicio D S

Apr 10, 2019

Great course for understanding Strategic Innovation

創建者 Jeff H

Apr 09, 2018

I absolutely loved this course! Highly recommended.

創建者 Yemisi A

Apr 05, 2020

Very Insightful, educative and excellent teachers.

創建者 Eduardo J Q C

Nov 27, 2018

Great material. The instructor is awesome as well.

創建者 Andrew C

Apr 05, 2018

Great class! Innovation is key to sustainability.

創建者 Liew W F

Jun 25, 2020

Great Professors along with well-laid out content

創建者 Dr. G M Z

May 13, 2020

Good Presentation...Hands on for Dr.Elambadi Raj

創建者 Nadia G

Apr 01, 2019

Really great learning in this course- Thank you!

創建者 DR. M R

May 02, 2020

course is very advanced and well useful to us


Apr 01, 2017

An outstanding course with a great Professor!

創建者 zubin v

Apr 16, 2019

Excellent. Practical. Put to Use immediately

創建者 Emeka J E

Apr 25, 2019

Great and empowering course for innovation.


Apr 22, 2020

great course! learn a lot from this course

創建者 Amy K

Apr 15, 2020

great class, deep and applicable content.

創建者 Artem A

Apr 06, 2020

Awesome course on strategic innovation!


Jul 07, 2020

Good Experience. very nice course.

創建者 Uda A A

Mar 16, 2020

Hope to implement this course soon

創建者 Steve W

Apr 24, 2017

Great videos; clear communication

創建者 Poate V N K

May 26, 2020

Excellent teaching method !!!

創建者 1801890

May 20, 2020

valuable material , thank you


Jun 09, 2020

Create course and insights.