Chevron Left
返回到 Strategic Innovation: Building and Sustaining Innovative Organizations

學生對 伊利诺伊大学香槟分校 提供的 Strategic Innovation: Building and Sustaining Innovative Organizations 的評價和反饋

704 個評分
158 條評論


Innovation strategy is about creating unique value for consumers by delivering a great product that satisfies their needs and capturing value back from consumers. At the core of a successful innovation strategy is a great product concept. Product is an all-encompassing term that includes physical goods, intangible services, and even ideas. There are three pillars to a successful product strategy: a clear understanding of (a) the target customers (WHO), (b) the specific elements of the product offering (WHAT) that satisfies consumer needs and dovetails with company capabilities, and (c) the tactical plans to reach end consumers (HOW). The value proposition has to be embedded in a coherent business model in order to create and capture value. But well-laid innovation plans can go awry without a consideration of the business ecosystem that includes competitors, collaborators, including suppliers, distributors, and retailers, or the contextual environment in which the company operates. In an interdependent world, fostering an integrated ecosystem is critically important for companies interested in maximizing the odds of innovation success. Drawing from many years of research, this course will offer a set of frameworks, tools, and concepts in order to develop innovative strategies in a holistic way so as to achieve leadership positions....



Jan 11, 2020

An excellent course.\n\nI am trying to complete it as soon as possible since I am busy with my work and MBA study. Then I have a plan to start with another course on my list.\n\nThanks to all the team


Nov 05, 2019

I very much enjoyed completing my first course in coursera! It was very convenient with my schedule and I will be continuing these courses until I receive full completion in this particular course.


26 - Strategic Innovation: Building and Sustaining Innovative Organizations 的 50 個評論(共 154 個)

創建者 Akshit K J

Sep 17, 2020

As someone with no commercial or entrepreneurial background, I can assure you that this is the course that will propel you to new ideas and creative ways of thinking. The language is really simple, the quizzes are short and easy and the summary at the end of each module is very helpful. You also get to interact with other learners at the same time and gain an insight into their knowledge from the course.

創建者 Camilo A C P

Aug 17, 2020

Buen día,

Excelente curso, con temas muy relevantes que nos sumerge en el conocimiento de cómo innovar y que pintos son críticos y que debemos traer a colisión para lograr exitosas innovaciones en nuestra organización.

Buen material y con casos prácticos y reales que nos permite detallar a fondo estos temas.

Muchas gracias a todos las personas que lo hicieron posible.

創建者 Dr. R R K

Jul 29, 2020

its a fantastic course which comprises of lively example.Special thanks to prof, Raj for explaining the concept in a comprehensive and interesting way.This course is industry ready course which would help me to service my client in a significant way.


Sep 22, 2020

Excellent content and incredible clarity to expose topics that are regularly shown as complex and difficult to address.

It is being of great contribution in the changes that I want to promote in my organization.

創建者 A V B

Sep 27, 2020

This is a great course. I didn't have in any expectations. But learned a lot in the last one month about the strategic innovation. A recommended one to all who needs to be know about strategic innovation.

創建者 Abu B T

Sep 01, 2020

this course is a great course and what makes it more great is the professors that are lecturing this course. thanks to my professors for this course

創建者 Mohamed r

Aug 02, 2020

Good course, learned a lot through this course , would surely recommend this course for those who are interested in innovation and entrepreneurship.

創建者 Hermano C L F

Sep 04, 2020

Um curso muito bem estruturado, com ótimos professores, bem legendado, claro e dinâmico. Vale a pena se inscrever se você se interessa pela área.


Apr 18, 2020

These modules gives some new perspective to look at any new challenges and to improve business. I need to implement these practically.

創建者 Carlos A B L

Aug 07, 2020

Extremely interesting, practical and complete, designed to learn with a wide variety of tools provided by the course, I recommend it


Jan 21, 2020

An amazing course which taught me how to target the market segment and reach upon the niche audience segment with innovations

創建者 Kyle G

Jan 27, 2020

Excellent content and delivery. If you put in the effort, the graded writing can be both challenging and rewarding.

創建者 Unathi

Jun 29, 2020

very great course it gave very powerful insight from powerful sources on how to go about the process of innovation

創建者 Benjamin D

Jun 06, 2018

Every point throughout the lessons were followed by a great example. The examples brought all ideas home for me.

創建者 Chris J

Nov 29, 2019

I am beginning to see everyday problems in the context of innovation, and the course is already paying off.

創建者 Steven M

Aug 28, 2018

Exceptionally helpful and interesting class! Great content, engaging instructor, and well produced videos.

創建者 Manuela O C

Aug 30, 2020

Me encanto y los escogí por que quiero empezar mi propio negocio y tener herramientas para hacerlo.


Jul 21, 2020

Excellent course. Very valuable and readily applicable tools. The instructor Prof Raj is excellent

創建者 Amisha B

Apr 20, 2020

this course is very good for learners. it helps us to develop our knowledge more and more.


創建者 MORALES,Enrique A

Apr 27, 2020

Es un excelente curso para orientar a cualquier persona que quiere emprender una idea o negocio.

創建者 Tripta B

Jul 09, 2020

Excellent coarse. The content and structure of the coarse was just awesome. Just loved it!!

創建者 Sam A

Sep 05, 2020

Excellent organization and presentation of materials. It makes it engaging and interesting

創建者 Martin P

Jul 17, 2020

Very useful and practical, focused on the important concepts we need in real life at work.

創建者 Jānis D

Aug 20, 2019

Good lecturer and many usefull examples. Good, interesting language. Almoust no blablabla

創建者 Christine R P S

Sep 03, 2020

Very helpful! I met my primary objective - understand what business model really is!