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學生對 伊利诺伊大学香槟分校 提供的 Strategic Innovation: Building and Sustaining Innovative Organizations 的評價和反饋

4.8
999 個評分
221 條評論

課程概述

Innovation strategy is about creating unique value for consumers by delivering a great product that satisfies their needs. At the core of a successful innovation strategy is a great product concept. Product is an all-encompassing term that includes physical goods, intangible services, and even ideas. There are three pillars to a successful product strategy: a clear understanding of (a) the target customers (WHO), (b) the specific elements of the product offering (WHAT) that satisfies consumer needs and dovetails with company capabilities, and (c) the tactical plans to reach end consumers (HOW). The value proposition has to be embedded in a coherent business model in order to create and capture value. But well-laid innovation plans can go awry without a consideration of the business ecosystem that includes competitors and collaborators, including suppliers, distributors, and retailers, or the contextual environment in which the company operates. In an interdependent world, fostering an integrated ecosystem is critically important for companies interested in maximizing the odds of innovation success. You will be able to: - Understand key ideas about innovation and product strategy - Strategize for value capture in a business model - Critically examine the roles of various players in a business ecosystem This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

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GA
2020年1月10日

An excellent course.\n\nI am trying to complete it as soon as possible since I am busy with my work and MBA study. Then I have a plan to start with another course on my list.\n\nThanks to all the team

T
2019年11月4日

I very much enjoyed completing my first course in coursera! It was very convenient with my schedule and I will be continuing these courses until I receive full completion in this particular course.

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26 - Strategic Innovation: Building and Sustaining Innovative Organizations 的 50 個評論(共 218 個)

創建者 Joel I

2020年8月5日

I'd really have valued recommendations for some (optional) textbooks to go along with this course--I find learning via video to be fairly inefficient for retention, and would love to have texts to augment. I do appreciate the inclusion of full transcripts with slides, but "made for print" content still differs substantially from "made for video" content, and I often wished for the former while going through this course.

創建者 Oziel C

2017年10月22日

I would like to have more readings available in order to reinforce the learning.

創建者 YAN B

2019年5月31日

This course is fairly good, while a little difficult for beginners to learn.

創建者 Akshit K J

2020年9月16日

As someone with no commercial or entrepreneurial background, I can assure you that this is the course that will propel you to new ideas and creative ways of thinking. The language is really simple, the quizzes are short and easy and the summary at the end of each module is very helpful. You also get to interact with other learners at the same time and gain an insight into their knowledge from the course.

創建者 Camilo A C P

2020年8月17日

Buen día,

Excelente curso, con temas muy relevantes que nos sumerge en el conocimiento de cómo innovar y que pintos son críticos y que debemos traer a colisión para lograr exitosas innovaciones en nuestra organización.

Buen material y con casos prácticos y reales que nos permite detallar a fondo estos temas.

Muchas gracias a todos las personas que lo hicieron posible.

創建者 Dr. R R K

2020年7月29日

its a fantastic course which comprises of lively example.Special thanks to prof, Raj for explaining the concept in a comprehensive and interesting way.This course is industry ready course which would help me to service my client in a significant way.

創建者 Paolo C

2021年4月27日

Excelente programa. Me gustó los resúmenes al final de cada módulo. Como recomendación, sugiero incluir una infografía por curso o módulo con los términos y gráficos principales para recordarlos fácilmente y tenerlo a la mano.

創建者 Kartik R

2021年4月19日

enjoyed the course. the curriculum and pace was great with practical real life examples. There was enough thought provoking questions which let you take back the learnings into the real life challenges we currently face.

創建者 Joakim W

2021年5月6日

Dense, but very useful. Could be a somewhat steep learning curve for some, with several concepts covered. Practical, I have already used several parts in my daily work, that has impact on how we work with innovation.

創建者 Демидова Е

2021年3月23日

Great course! Interesting, useful material which I will use in my work, a lot of practical examples, creative writing tasks. A special mention is worthy of a beautiful and unusual presentation of the material.

創建者 KENNETH G D H

2020年9月22日

Excellent content and incredible clarity to expose topics that are regularly shown as complex and difficult to address.

It is being of great contribution in the changes that I want to promote in my organization.

創建者 A V B

2020年9月27日

This is a great course. I didn't have in any expectations. But learned a lot in the last one month about the strategic innovation. A recommended one to all who needs to be know about strategic innovation.

創建者 Stakshi G

2021年3月30日

This is an excellent course that is supported by good case studies and practical examples. Duration is right for professionals and content ensures that you get concepts and also retain them.

創建者 Tingting W

2020年10月29日

Very recommend! The effective combination of theory and case. I have listened to many similar courses before. This is the most in-depth and sequential editing, which is very good

創建者 Michael I

2021年1月4日

Very insightful. Professors challenge you took look deeper and gain a true understanding of strategic innovation. I can't recommend this specialization/these courses enough.

創建者 AMINU J

2021年1月8日

My Learning grew my reason into creativity. I can properly frame my mind, see business in new ways and take up product development responsibilities now

創建者 Abu B T

2020年8月31日

this course is a great course and what makes it more great is the professors that are lecturing this course. thanks to my professors for this course

創建者 Mohamed r

2020年8月2日

Good course, learned a lot through this course , would surely recommend this course for those who are interested in innovation and entrepreneurship.

創建者 Alain A H

2020年11月27日

Great and interesting course that I am very satisfied with. Well structured and clear content with rich examples given by professional instructors.

創建者 Hermano C L F

2020年9月4日

Um curso muito bem estruturado, com ótimos professores, bem legendado, claro e dinâmico. Vale a pena se inscrever se você se interessa pela área.

創建者 Hans B

2021年5月25日

Excellent course through which I learned a lot! Many thanks, and I really liked the way in which the contents were presented and explained.

創建者 Soren G

2021年2月15日

Excellent course with great practical examples delivered by professor Echambadi. The teaching style was interesting and kept me engaged.

創建者 Sudhakar K

2021年1月12日

One of the most engaging course and the Intro and Wrap up segments are very good in setting up expectations and delivering them. Thanks.

創建者 Loh J W

2021年1月30日

Great course! I loved that the videos came with notes and transcripts. The discussion forum and practice quizzes were very helpful too!

創建者 MANISH K

2020年4月18日

These modules gives some new perspective to look at any new challenges and to improve business. I need to implement these practically.