學生對 西北大学 提供的 整合营销传播的内容、广告与社会化 的評價和反饋

More like a 3.5 to 4? Close to 4. The main problem for me with this course was the assignment. I found it a bit unclear. The instructions are clear, but the way to go about completing the assignment was not. The last assignment we had in Course 3 was very specific and even had a video specifically on how to complete the assignment and why each step was important. We were given an example as to how to perfectly complete the assignment to extract the maximum knowledge from the course. In this course, that aspect was a bit lacking

Great course! This was my first Coursera experience and it exceeded my expectations. Drive on!

The course was very interesting because gave me at the same time, a general and specific idea about how to create a good content and generate more visits in my pages. It is very important when you want to promote your product/ideas to a different audience and you do not know exactly what to say, how to say and what to show them. Also the course gave me inspiration to create a personal blog - https://allannanigro.wixsite.com/misitio/blog/aventuras-en-tierras-aztecas that allowed me to put into practice all of the content learned during the course. Thank you IBM and Coursera for this excellent opportunity :)

very cool

The social IMC course is a part of the MOOC4 of Social Media Marketing Specialization offered by Northwestern over 6 MOOCs. The biggest takeaway of this MOOC was its real time application. It actually made me think twice on the ways I deploy my marketing strategy at work.

A little lengthy but managed to get through it and enjoy it

One of the best courses I've taken on Coursera. The lectures are tailored for online learning as opposed to videos of live lectures. They are short and and full of relevant, useful information. This was a huge plus for me because I don't have a lot of extra time to sit through hours and hours of lectures. There were guest lecturers who were experts in the field of social media marketing who provided great insight on the topic. I've utilized many of the strategies learned through this course and the other courses in this Specialization in my own business and have increased my social media following as well as began developing and advertising my blog.

very good practical assignments that help you learn smth new, interesting interviews

nice course

Very interesting course, the assignments and case studies are very useful to understand the IMC strategy.

Is an awesome course, you can access great and up to date information that allowed you to succeed in your career.

Awesome course

Great course!

Fantastic course well integrated in the overall specialization. Week 3 could eventually be split in two weeks as it is more demanding in terms of peer assessment and lecture.

Excelente Course. It needs more languages in the subtitles

All courses within the Social Media Marketing Specialization have been brilliant. Easy to follow, with step-by-step progression and if you're completely new to Social Media Marketing, you'll find the concepts are taught in a clear and concise way. I totally recommend it.

Great course with excellent examples and materials.

Best course ever!

Good detailing and examples shared help to understand concepts better.

I was missing more access to someone who could give guidance and clear out doubts.

practical and insightful!

Great!! Do It and learn what really comes at hand in Social KPI and other tactics!.

My favorite in the specialization thus far

Very useful and informative.

super helpful!