This course gives you a complete insight into the communication and managerial techniques put into practice in the creation of the most important sporting mega event in the world. You will learn about the essentials of television production, programming strategies and television rights management of the Olympic Games. At the same time, you will gain valuable knowledge about the fundamentals of communication via social media and of the Olympic culture which is so closely connected with classic culture and humanism.
The Universitat Autònoma de Barcelona (UAB) is a public university located in the metropolitan area of Barcelona. International in its outlook, it is fully consolidated within its local surroundings, and offers quality education in close association with research activity, the transfer of scientific, technological, cultural and educational knowledge, the promotion of its human potential and the responsible management of available resources.
- 5 stars78.83%
- 4 stars14.59%
- 3 stars3.64%
- 2 stars1.45%
- 1 star1.45%
It's good course to know more about Olympics and the media around Olympics games. It also explain more about the detail of how media and social media work.
Muy bueno, conocí muchos datos que no sabía y me llamó mucho más la atención el Movimiento Olímpico, seguramente será el inicio de mucho por aprender, MUCHAS GRACIAS.
Muy interesante y completo. Me hubiese gustado ver videos en algunas explicaciones. Pero entiendo que el COI no lo permite por el momento.
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