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學生對 西北大学 提供的 设计与执行营销策略 的評價和反饋

4.7
881 個評分
137 個審閱

課程概述

In this third course in the Social Marketing Specialization - "The Engagement & Nurture Marketing Strategies" - you will learn two of the most effective social strategies used by organizations today. You'll see real-world best practice examples and learn what metrics they use to gauge success. You will also learn the importance of infographics and the impact a well-designed landing page can have on your bottom line. All of the social skills you have learned thus far will be put into action with a multimedia filter and focus blog that you will create to demonstrate how social can enable real-time marketing results. After this MOOC, you will have developed a plan to reach your target consumer markets and know when it is best to either use or avoid specific social marketing strategies. Additional MOOC 3 faculty include: * Randy Krum (Data Visualization & Infographics Designer | Consultant | Author | Speaker | President, InfoNewt) * Stanford Smith (CEO, Pushing Social) * Andy Crestodina (Co-Founder & Strategic Director, Orbit Media Studios) * Ellen Valentine (Veteran Marketing Leader & Evangelist, Silverpop, IBM)...

熱門審閱

HK

Feb 12, 2016

I'm only on week 1, and already I've learned things that I can take back to work and use in our campaigns. Looking forward to finishing this and the rest of the classes in this specialization.

RR

Feb 17, 2017

This Course is excellent and especially Prof Randy had put in a lot of effort to give this amazing series of Mooc on Social marketing. I highly recommend these Moocs .

篩選依據:

1 - 设计与执行营销策略 的 25 個評論(共 134 個)

創建者 Tanmay S

Apr 11, 2017

It would be better if the instructors cared to respond to queries.

創建者 Michael D C

Feb 06, 2016

This course is a sequence of sales pitches by Hlavac's relations. The continuous invitation to purchase a course where companies advertise their products is a shame and lacks in depth material. Followed the whole course in the hope it would get better but unfortunately got more irritated than educated.

創建者 Moutasem S

Dec 05, 2018

A wonderful step for blogging, i liked it so much and gained a precious benefit from.

Thanks for your esteemed website and your respectable university.

創建者 Ivan Z

Dec 21, 2018

Great course as always!

創建者 Rajkumar M C

Dec 25, 2018

Awesome teaching by Randy sir

創建者 Mohammad A

Dec 25, 2018

great course

創建者 Ignacio M N

Jan 04, 2019

I learned a lot of useful things

創建者 CHAIBA E M

Jan 17, 2019

merci.

創建者 Jose J M

Jul 28, 2018

Great course!

創建者 Danielle C

Sep 28, 2018

I think It'd be more beneficial for the assignment to be at week 4 only because I didn't realize the week 4 videos would help with the assignment. Otherwise, it's a good course with a challenging assignment.

創建者 Anastasiia C

Apr 08, 2016

A very profound course with narrow specialization

創建者 Natascha H

Mar 11, 2017

I have struggled with how to integrate Social Media into my business. This course has supported me with shifting my focus to finding the problems of my audience which allows me to engage and nurture them.

創建者 Christopher I

Feb 08, 2017

Highly recommended if you manage content.

創建者 Raul R A

Dec 14, 2015

Great!!!

創建者 HAMADA S R S

Dec 04, 2016

Awesome course I love it

創建者 Henrietta K

Feb 12, 2016

I'm only on week 1, and already I've learned things that I can take back to work and use in our campaigns. Looking forward to finishing this and the rest of the classes in this specialization.

創建者 Christelle C

Dec 15, 2015

Great project, very hands on

創建者 Sister E B

Jun 17, 2016

This course was very helpful. As someone new to social marketing, and with a "product" (vowed religious life in a monastery) that is unusual, it's been really helpful to think about the different strategies for reaching different people. For instance, I realized that the most visible part of my audience is other vocation ministers -- but they're the competition, not the real audience! This course is helping me to probe deeper to find the people who really might, some day, knock on the door of the monastery and ask to enter. I'm grateful for the support.

創建者 Andrea Z

Jul 23, 2016

Excellent and very interesting course.

創建者 srikanth n

Jan 27, 2017

Good course, I took it as a free user and really liked the material it's very simple and easy . will taken only a few hrs to complete

創建者 Iuliia Z

Jan 22, 2016

Great course. 100% aplicable and practical. Loved it

創建者 Gayle H

May 13, 2016

Probably the most important in my experience, the encouragement of how to engage in a meaningful way teaches how to really help succeed.

創建者 Nicole P

Jun 28, 2016

Life changing! Understanding the benefits of engagement and nurture marketing strategies will completely change the way you market your company!

創建者 Christine Q

Aug 02, 2016

I really appreciate the process we were walked through, it's awesome to really get an understanding of Blogging Best Practices through this MOOC. I wish we could have covered additional styles and turned in more large assignments. I suppose that's what the Capstone is for!

創建者 ERICK A J M

Jan 04, 2016

Great!