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學生對 EIT 数字 提供的 Marketing Strategy for Entrepreneurs 的評價和反饋

4.3
96 個評分
34 條評論

課程概述

You live a hands-on-life, and you intend continuing doing so! That is why I guess you already have checked where the QR-code (the logo) for this course lead to, right? And it is in such kind of setting you prefer hands-on-learning. Things you can do, already today, is something you value. You actually did not start this course when enrolling it. You started it long ago, Either as a customer somewhere, or just maybe thinking about marketing for some time. Or maybe you are already working on marketing, of you yourself or maybe your own company. Or as employed somewhere of course. In all these situations what matter is action. Action that contribute to your marketing-journey. This is the reason why we will start of with a situation “as if” you were starting up the sales process in a company where no previous customers existed (and maybe you are, if so...use it during the course). Gradually your sales efforts give result, you get customers and handling the market expansion becomes important. If somewhat lucky, in practice that is the way it goes. The course begins with the art of cold calling (attacking the ones that did not know you did exist. The most tricky ones) and analyzing the potential customers, then gradually moves over to segmentation, positioning, closing the deal, competition, marketing strategy and market expansion. It is normally in that order it develops in practice. The curriculum includes general basic marketing theories as well modern digital marketing issues like onboarding, conversion, and retention, experimental marketing and pivoting. The course includes a number of assignments to facilitate your learning – some of them compulsory. All of them hopefully practically useful for you already today. On one hand this is a basics course. There is far more in this than we are able to cover here. But I still think this course will prepare you for some of the most common marketing and sales efforts needed for technology based companies. Later on I guess you will learn more. Maybe here or somewhere else. Hope you enjoy it. Good learning have to be fun. So if the course is not fun enough for you: Please let me know!...

熱門審閱

OO

Aug 14, 2017

Marketing Strategy for Entrepreneurs is a course that also gives an insight into Digital marketing. I would recommend for any one going into any kind of selling.

KK

May 05, 2020

this is very prompt and nice course for entrepreneur to properly use Marketing to grow its business

篩選依據:

1 - Marketing Strategy for Entrepreneurs 的 25 個評論(共 36 個)

創建者 Omowumi O

Aug 14, 2017

Marketing Strategy for Entrepreneurs is a course that also gives an insight into Digital marketing. I would recommend for any one going into any kind of selling.

創建者 JALAJA E

Apr 24, 2020

It is true a good experience doing this. The way topics were explained were rather simple and to the point. Never felt like being dragged. Never even felt that i am dong a course. Truly had dun in doing. Specially the assignments were very well framed. Thanks to the Professor and coursera team.

創建者 Abhijit A P

May 26, 2020

This is pleasure to learn this course thanks for providing such great opportunity to me whatever I got knowledge from this course I will do best use of it in future.

創建者 Renée B

Mar 08, 2017

Une très bonne introduction au sujet pour les entrepreneurs. Et un professeur personnel et amusant avec beaucoup d'anecdotes intéressantes.

創建者 Clara S

Apr 11, 2017

一个非常好的课程

It’s different from other courses I’ve taken and I really enjoy the style and stories by the instructor.

創建者 kartik k

May 05, 2020

this is very prompt and nice course for entrepreneur to properly use Marketing to grow its business

創建者 Hardi V V

May 27, 2020

It was very good learning. Mr. Henrick made things simple to understand.

創建者 andre n

Feb 06, 2018

Great course on how to sell for startups. Need more book references !

創建者 asmaa a

Mar 28, 2018

more than perfect for me ,and the value added countless

創建者 Oskar V

Feb 24, 2017

I enjoyed it. Was fun and that is quite unusual.

創建者 Adil S E

Apr 09, 2020

Thank you for everything very very very much :)

創建者 Edith G M

Feb 23, 2018

Good course for entrepreneurs!

創建者 Sajon M A K

Apr 29, 2017

It's Awesome & very Helpful .

創建者 ADITYA S R

Oct 24, 2017

insightful marketing course

創建者 Marie D

Feb 24, 2019

Really enjoyed this course

創建者 G R

May 20, 2020

Интересный курс! Спасибо!

創建者 Sejan R C

May 31, 2018

I love this course

創建者 Mahdi T C

Jun 19, 2018

I love this course

創建者 ANNA N

Jan 21, 2018

Very nice course!

創建者 Abhishek A

Jan 29, 2018

Great course!!!

創建者 Jose A G G

Oct 18, 2018

awesome course

創建者 Diana A

Mar 31, 2018

👍🏻👍🏻👍🏻

創建者 Muhammad M S

May 01, 2020

ممتازة

創建者 Noyon J P

Aug 15, 2017

Pros - He is good, friendly and entertaining. A decent course in basics of marketing.

Suggestions - Problems while completing peer assignment. Do share more reading material (links) if possible.

I am thankful to you for helping me learn.

創建者 Aparna M

Apr 15, 2020

Nice Way of articulating the whole learning. Could gauge what best can be fitted based on current scenario . Thanks for wonderful journey..