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學生對 EIT 数字 提供的 Marketing Strategy for Entrepreneurs 的評價和反饋

4.4
151 個評分

課程概述

You live a hands-on life, and you intend to continue doing so! That is why I guess you already have checked where the QR-code (the logo) for this course leads to, right? And it is in this kind of setting that you prefer hands-on learning. Things you can do, already today are something you value. You actually did not start this course when enrolling in it. You started it long ago, either as a customer somewhere, or just maybe thinking about marketing for some time. Or maybe you are already working in marketing for yourself or maybe your own company. In all these situations what matters is action. Action that contributes to your marketing journey. This is the reason why we will start of with a situation “as if” you were starting up the sales process in a company where no previous customers existed. Gradually your sales efforts give results, you get customers, and handling the market expansion becomes important. If somewhat lucky, in practice that is the way it goes. The course begins with the art of cold calling (attacking the ones that did not know you exist - the most tricky ones) and analyzing the potential customers, then gradually moves over to segmentation, positioning, closing the deal, competition, marketing strategy, and market expansion. It is normally in that order it develops in practice. The curriculum includes general basic marketing theories as well modern digital marketing issues like onboarding, conversion, and retention, experimental marketing, and pivoting. The course includes a number of assignments to facilitate your learning – some of them compulsory. All of them are hopefully practically useful for you already today. On one hand, this is a basic course. There is far more in this than we are able to cover here. But the Marketing Strategy for Entrepreneurs course will prepare you for some of the most common marketing and sales efforts needed for technology-based companies. Later on, you will learn more. Maybe here or somewhere else. Hope you enjoy it. Good learning has to be fun! So if the course is not fun enough for you: Please let us know!...

熱門審閱

AP

2020年5月25日

This is pleasure to learn this course thanks for providing such great opportunity to me whatever I got knowledge from this course I will do best use of it in future.

OO

2017年8月13日

Marketing Strategy for Entrepreneurs is a course that also gives an insight into Digital marketing. I would recommend for any one going into any kind of selling.

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1 - Marketing Strategy for Entrepreneurs 的 25 個評論(共 49 個)

創建者 Omowumi O

2017年8月14日

創建者 Aniket R T

2018年11月22日

創建者 Hannes H

2020年6月6日

創建者 Siddarth S

2017年4月9日

創建者 Deniz K

2017年6月25日

創建者 JALAJA E

2020年4月24日

創建者 Abhijit A P

2020年5月26日

創建者 Renée B

2017年3月8日

創建者 Clara S

2017年4月10日

創建者 Santosh t

2020年9月7日

創建者 kartik k

2020年5月5日

創建者 Sib S P

2020年9月12日

創建者 Vipul H

2020年5月27日

創建者 andre n

2018年2月6日

創建者 jatin b

2020年6月17日

創建者 MOHAMED M P

2020年9月10日

創建者 asmaa a

2018年3月28日

創建者 Raúl Y I O

2020年7月1日

創建者 Freddy H I P

2020年8月3日

創建者 Oskar V

2017年2月24日

創建者 Adil S

2020年4月9日

創建者 Edith G M

2018年2月23日

創建者 Sajon M A K

2017年4月29日

創建者 ADITYA S R

2017年10月24日

創建者 Marie D

2019年2月24日