This is a must take course if you are interested in business and has been one of my favorites so far in my MBA at UIUC. Professor Noel is a leader in the field of consumer behavior. You'll really enjoy his class and learn a tremendous amount of information and appreciate his enthusiasm for the subject of marketing. His love for marketing is infectious, like a true marketer should be!

Excellent course to get introduced to marketing basics. I am not from management background and I really enjoyed the course

Course content is fine and well organized. Peer reviewed assignments need significant overhaul, however.

Very useful course.

Good knowledge skills improvable

The course was great. The lecturer was amazing and I loved how interactive it was. I was able to learn a lot and very easily. Can't wait to start the Marketing Management II course

Great course! Covers all important topics in a straightforward way. Highly recommended!

The content of this course is very good. I would qualify as excellent the teacher's performance. It has been very easy for me to understand the course and I enjoyed it much. I definitely will begin the second part.

Good course

great

An excellent and well-explained course. I highly recommend it

nice

Excellent and practical advice for marketing!

Great Course! I learned a lot. Good material and amazing examples!

Very Comprehensive.

Great course!

Excellent Course

Awesome.

Marketing Management 1 is superp course...Most recommended for anyone who want to excel in the field of Marketing and business ,Haydon Noel is one of the best Mentor in the Business

Great staff!

Great Course!

One of the best marketing courses i've taken. Really useful not like the others that assume you have a blank mind

good introduction for dummies

Fantastic course! Amazing Noel as a teacher. Killer Combination.

I love this course! First of all, the teacher is a great communicator. He uses vocal variety to catch attention and to emphasize important concepts. The visuals match perfectly to his explanations. There is added value through interesting stories. He chose great examples. He uses simple and easy to understand English. And he connects with the students even if the videos has been recorded. Awesome experience. I think I remember more of the concepts here than way back in college. As a test on this, I was writing in my notepad about all the concepts without looking at my digital notes. I did great!

More on the course. I think he covered all the basics. He just didn't discuss more on Brand Architecture, Brand Audit, Brand Tracking, specifics on how to calculate Demand and Supply, etc. Plus, I think there could be a better way to present the product mix width, product line length and depth, stretching, and filling concepts (just that part). But all in all, the course is amazing. I just might have to enroll in a Brand Management course to know more about specifics on that.

Would love to enroll in other courses taught by Mr. Hayden Noel.