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學生對 伊利诺伊大学香槟分校 提供的 Developing a Marketing Mix for Growth 的評價和反饋

4.8
624 個評分
117 條評論

課程概述

In this course, you will further examine how businesses create value for customers. In Marketing Management I, you learned the major elements of the marketing mix - product policy, channels of distribution, communication, and pricing - and saw how they fit within different analytical frameworks that are useful to managers. In this course, you will complete a more detailed analysis of these elements in order to conduct a thorough strategic analysis of marketing opportunities and to communicate marketing decisions. This will enable you to see “marketing in action” in the business world. You will be able to: • Define all elements of the marketing mix and explain the role each element plays in creating value • Compare different pricing models • Evaluate the use of different channels of distribution by existing businesses • Critique advertising execution • Create a persuasive advertising piece This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

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JN

2018年2月25日

Wonderful class and Hayden Noel is amazing and engaging professor. I learned so much about marketing, but also about how to engage my audience. I would take any class that Professor Noel teaches.

ED

2021年2月20日

Great course with great content, offered by prof Noel which is a great instructor and explains the concepts slowly and with stories and examples so that they stick with you for a long time.

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51 - Developing a Marketing Mix for Growth 的 75 個評論(共 117 個)

創建者 Mohamed A A

2020年9月30日

Excellent course with simple language and material

創建者 B. L

2020年7月5日

Superb lectures and I love it. Thanks Professor

創建者 061_SWAPAN G

2021年11月23日

Great course man , keep the good train rolling

創建者 Muhammad S K

2018年10月5日

This was the best course of the MBA, period!

創建者 Alain C

2021年7月27日

Excellent review of the basics of marketing

創建者 Mei W

2020年10月6日

very useful class, the instructor is great.

創建者 Kevin O

2018年10月15日

Excellent! The best Marketing course online

創建者 SAGAR S

2022年5月6日

VERY INTERESTING COURSE AND KNOWLEDGEABLE.

創建者 Wolfgang R .

2018年2月8日

Very practical and logical way of teaching

創建者 Emeka J E

2018年10月8日

Great course. I will recommend it always.

創建者 Whitney H

2020年6月8日

Had its difficulties but i enjoined it..

創建者 Noah M

2020年9月16日

Great energy and amazing information!

創建者 Digvijay

2018年4月25日

Fantastic course! Fabulous teachers!

創建者 Juan M Q

2020年12月28日

VEry interesting for non marketers.

創建者 MARIA T

2021年1月18日

Mr. Noel is such a good professor.

創建者 Sathanand M

2020年1月9日

A complete knowledge based study.

創建者 Echo l

2017年8月17日

I learnt a lot from this course!

創建者 BAD K

2020年6月23日

Nothing to say, Just amazing !

創建者 Mokhidil S

2020年6月5日

everything was clear and easy!

創建者 Vedant V G

2021年11月22日

fdfdfgdfsgdgfdfsfgfdsgds good

創建者 JAYESH B

2021年9月14日

Learned a lot of good things

創建者 Mahaluckshmi K

2020年10月7日

Great course and content.

創建者 Jenn H

2019年10月8日

Professor Noel is fantast

創建者 Nitesh A

2020年9月29日

Good to learn course!!!

創建者 AHMED H S

2020年8月10日

Thanks Mr Hayden Noel.