學生對 西班牙IESE商学院 提供的 Marketing: Customer Needs and Wants 的評價和反饋
課程概述
熱門審閱
May 02, 2017
Good understanding of methods to know what customer think and how they think.\n\nUseful for anyone doing market related activities. No indepth background needed to get into this course.
Apr 14, 2020
This course helped me understand the in-depth concepts that I have just learned on the job. My main output from this course is a step-by-step analysis of a marketing strategy.
51 - Marketing: Customer Needs and Wants 的 66 個評論（共 66 個）
創建者 Eduardo M
•May 05, 2020
I felt a lot of the content was covered too fast not allowing enough time for learners to properly retain information/knowledge. It seemed like certain topics were explained in a very theoretical and high level way.
Other than that, it was a great intro to marketing.
創建者 Mohamed M A Z A
•Mar 10, 2019
It's a general course about marketing giving very basic points about what is marketing, consumer needs and marketing process. It's a good start for beginners but the curriculum is very basic.
創建者 Carolin M
•Jun 05, 2019
I was missing summaries at the end of each lesson and the case should rather be part of the quiz in week four since I read it before week 2 but didn't need it before end of week 4
創建者 Riana G
•Feb 05, 2018
Great content. Easy to grasp. Make sure to stay ahead of the schedule to avoid not completing the final peer-graded assignment on time.
創建者 Elisa H
•Oct 17, 2016
The course content was mostly great and clear, but on occasion it lacked proper elaboration and definition of subjects discussed.
創建者 Patrick K
•Mar 11, 2019
Even after recapturing the content, I have the feeling I only got a loosely coupled heap of markting lingo. I'm not sure I could use the given information in any practical scenario. The concepts are clear, but I'd have liked to get more examples and additional literature to go a little deeper.
創建者 Ahmed E
•Jun 10, 2020
The course doesn't have a practical application and examples. The information is not classified well. and there are no many useful details, not as much as of the other courses in the specialization. moreover, the course is lacking reading material.
創建者 Melody K C
•Jun 25, 2019
Too many concepts not explained in depth. I had a hard time doing the final exam as there was an expectation that we understood beyond what was shared.
創建者 David V R
•Feb 17, 2017
Teacher has difficulties speaking English and is really distracting that has bad audio in some of the lessons. Poor quality overall.
創建者 Riccardo D
•Mar 12, 2019
Very interesting topic but the lectures did not live up to it. A bit monotone and not engaging. I had to push through it.
創建者 Timothy K
•Sep 01, 2020
Professor is not very engaging and awkward pauses in talking make it hard to listen.
創建者 Cristobal C
•Apr 02, 2018
Did not provide me with the knowledge that
創建者 Graham W
•Mar 19, 2018
G
創建者 Rayhan A
•Jun 05, 2020
Could not learn anything useful. The final assignment was also irrelevant to the topics I learned. The instructor is also not fluent. Could not keep my attention to the video lectures.
創建者 Moaaz S E A
•Jul 14, 2016
bad coarse unclear one
創建者 Javier
•Nov 24, 2016
anodino
