3-1 Overview of Online Display Advertising

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From the course by 伊利诺伊大学香槟分校
Digital Marketing Channels: The Landscape
972 ratings
伊利诺伊大学香槟分校
972 ratings
Course 4 of 7 in the Specialization 数字化营销
From the lesson
Core Strategies
In this module, the instructor will provide an overview of three widely adopted digital marketing strategies: online display advertising, search engine marketing, and social media marketing.

Meet the Instructors

  • Mike Yao
    Mike Yao
    Associate Professor of Digital Media
    Charles H. Sandage Department of Advertising

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