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返回到 市场营销专业人士所需的数字分析:理论市场分析

學生對 伊利诺伊大学香槟分校 提供的 市场营销专业人士所需的数字分析:理论市场分析 的評價和反饋

4.5
3,618 個評分
844 條評論

課程概述

Learn the introductory theory and strategy behind marketing analytics that provides marketers with the foundation needed to apply data analytics to real-world challenges they confront daily in their professional lives. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu....

熱門審閱

VB

Apr 17, 2018

Well, this is great course since I did it online, but the material well covered and the lecturer give clear and interesting material through video. I will take another course after this. Thank you.

AS

Jan 23, 2020

I really enjoyed this course. I liked the professor's teaching style as well as the materials the course provided. All the knowledge I've got from the course helps me when I do research online.

篩選依據:

626 - 市场营销专业人士所需的数字分析:理论市场分析 的 650 個評論(共 828 個)

創建者 Rajiv P

Dec 06, 2016

for a novice, it is fairly informative, additional case studies would make it all rounded.

創建者 Charlie D

May 18, 2017

Very interesting topic and well taught! The quiz could be a little bit more challenging..

創建者 Michelle A H

Jul 24, 2016

Very useful information, even for someone who already has some background on this matter.

創建者 Monalisa S

Mar 15, 2018

It touched upon many new aspects of Digital Analytics. Thanks for this wonderful course.

創建者 Satyam K

Apr 16, 2018

overall a good course. gives good insights into how the marketing analytics world works

創建者 Kelvin N

Nov 04, 2015

Professor have in-depth experience in the field which make the course very interesting!

創建者 Harish K R

Mar 10, 2018

Good course to get started in Digital Analytics but some of the contents are outdated.

創建者 Ritesh J

Sep 23, 2016

Learnt new things. Reading material is good. Instructor clearly explains the concepts.

創建者 Rahul K

May 19, 2017

Very comprehensive and well planned for learning for someone who is new to analytics.

創建者 Arturo B

Jan 20, 2017

Great introduction to Marketing Analytics. I think it needs a little more examples.

創建者 ceyda o

Aug 14, 2016

I really enjoyed to learn new things, understand the analytics behind the marketing

創建者 Victor N d V B

Apr 27, 2020

Very good. but only less practical learnings than the last course on the program

創建者 Valeriia C

Mar 11, 2016

Interesting course and good basic knowledge! I wish we had more practice though.

創建者 Yash D

Mar 08, 2019

The course is extremely helpful and concise. It was a great source of learning!

創建者 Timiha K

Apr 30, 2020

Would suggest giving more examples in the course to understand concepts better

創建者 Rishabh K

Sep 21, 2018

The course covers the techniques of web analytics and many important concepts.

創建者 nadia n

Mar 06, 2019

Really good, I am just wondering to have more questions inside the exercises.

創建者 Simone P

Jun 14, 2020

Great course. Videos are a little older but other than that it is top notch.

創建者 Jyotsana B

Sep 25, 2015

Nice explanation about need and its different aspect of Digital Analytic s.

創建者 Brent C

Feb 01, 2018

solid overview of the theory of digital marketing from an industry leader.

創建者 Kshitij V

Jun 10, 2018

In some videos the audio was very low otherwise and excellent experience.

創建者 Shaun W

Nov 22, 2018

The course content was excellent and I found the video to be engaging.

創建者 Christian E M

Feb 15, 2018

I think the topics were a bit out of date but otherwise a good course.

創建者 Samyaraj D

Sep 03, 2017

Liked the fact that the most relevant aspects of marketing was offered

創建者 PAOLO C

Jun 04, 2020

Excellent course. i would have liked to go deeper in some real cases