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返回到 市场营销专业人士所需的数字分析:理论市场分析

學生對 伊利诺伊大学香槟分校 提供的 市场营销专业人士所需的数字分析:理论市场分析 的評價和反饋

3,798 個評分
895 條評論


Learn the introductory theory and strategy behind marketing analytics that provides marketers with the foundation needed to apply data analytics to real-world challenges they confront daily in their professional lives. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and



Apr 17, 2018

Well, this is great course since I did it online, but the material well covered and the lecturer give clear and interesting material through video. I will take another course after this. Thank you.


Mar 01, 2016

I really enjoyed this course. I liked the professor's teaching style as well as the materials the course provided. All the knowledge I've got from the course helps me when I do research online.


226 - 市场营销专业人士所需的数字分析:理论市场分析 的 250 個評論(共 880 個)

創建者 vijay b

Apr 24, 2017

I liked the class learned a ton of things and they had us read some very interesting articles.

創建者 Saubhagya C

Apr 04, 2020

I am learning a lot about marketing analytics. An excellent course. I am enjoying it so much.

創建者 Mark P

Oct 10, 2016

Great intro into Market Analytics, though more basic if you have experience in this industry.


Sep 18, 2015

Interesting content and very well designed course. Instructor is good at explaining concepts.

創建者 粟汉国

Nov 09, 2016

For a rookie,it's will be better if there are some demo videos of the specific analysis web.

創建者 Aarooshi K

Apr 08, 2018

Great course- gives a basic understanding of the major concepts, the readings are good too.

創建者 Vibol M

Dec 17, 2017

It very useful to make me more understand out the new concept and theory for data analysis.

創建者 Claudio L

Aug 01, 2017

Excellent course and Kevin great professor, very useful for emerging companies in Latam.

創建者 Jamie M

May 02, 2017

This class is informative and engaging, without being too "in the weeds." Highly recommend!

創建者 Piyush R B

Jul 08, 2020

Perfectly designed course from everyone's point of view either it is a beginner or expert.

創建者 Obi-Nwaigwe K K

May 18, 2020

This was my first ever online course and I'd have to say I totally enjoyed the experience.

創建者 Angelica L L

Apr 26, 2020

Thank you for the shared knowledge and I have enjoyed this course! Keep up the great work!

創建者 Chloe c

Feb 26, 2020

very helpful fundamental concepts even for current marketer's daily task! really enjoy it.

創建者 Gagan K

Jul 03, 2020

Very Good Professor. Excellent delivery. Good reading notes provided with great examples.

創建者 Teresa B

Oct 12, 2017

Fantastic course, I love the free schedule and how digestable the bits of information are

創建者 Cristina S

Mar 13, 2016

Really informative and ideal for marketing professionals. A great opportunity to learn!!

創建者 Ali h

Jul 05, 2020

Thank u Mr kaufman it's a great course it really set a base for me as Marketing anlayst

創建者 Golam M M A

Jun 10, 2020

Great course. Looking forward to the practical part of the theories in the next course.


Jun 05, 2020

I was able to learn how to collect data from different sources and how to analyze them.

創建者 Gustavo D L

Apr 09, 2020

great course. Data analytics is one of the most crucial aspects of marketing in general

創建者 AMAN S C

May 12, 2020

excellent faculty and thanks to couresra for providing seamless experience of learning

創建者 Adnan H

Jun 25, 2017

professor is excellent, present material in an easy to understand and engaging manner


Jun 20, 2020

Its and Amazing Course , i recommend everyone in a digital field to take this course

創建者 Podshivalova I

Jun 15, 2020

Very structured information, a lot of interesting cases and very useful information.

創建者 Joshua Y

Sep 24, 2016

Kevin knows his stuff and shares valuable insight. Overall, it was well-informative.