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返回到 市场营销专业人士所需的数字分析:理论市场分析

學生對 伊利诺伊大学香槟分校 提供的 市场营销专业人士所需的数字分析:理论市场分析 的評價和反饋

3,602 個評分
834 條評論


Learn the introductory theory and strategy behind marketing analytics that provides marketers with the foundation needed to apply data analytics to real-world challenges they confront daily in their professional lives. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and



Apr 17, 2018

Well, this is great course since I did it online, but the material well covered and the lecturer give clear and interesting material through video. I will take another course after this. Thank you.


Jan 23, 2020

I really enjoyed this course. I liked the professor's teaching style as well as the materials the course provided. All the knowledge I've got from the course helps me when I do research online.


651 - 市场营销专业人士所需的数字分析:理论市场分析 的 675 個評論(共 819 個)

創建者 Angel A A D

Nov 26, 2015

great course, very good insights about the new marketing reality

創建者 Stuart W

Jun 23, 2016

Excellent course with concise and well articulated content.

創建者 Ana L G U

Jul 02, 2017

Very good overview of the digital marketing trends so far.

創建者 Pedro M

Jan 07, 2020

Good thoughts but lack of cases and exercise applications

創建者 George T

Feb 27, 2020

The course is well organized, and good for the beginner.

創建者 Dan S

Feb 12, 2020

Good course, relevant references and a good instructor.

創建者 Seif E T A

Feb 10, 2018

Great Course but needs updating since it is 4 years old

創建者 Victor C

Aug 08, 2016

It's great to learn from the Head of Google Analytics.

創建者 Raj

Sep 25, 2019

Excellent compilation of resources for easy learning.

創建者 Nkululeko S M

Aug 14, 2018

Enjoyed the course, all concepts nicely explained.

創建者 Michal H

Aug 10, 2015

Not very demanding, straightforward, insightful.

創建者 Beth H

Aug 25, 2018

Enjoyed this course, though a bit dry at times.

創建者 graziana

Mar 14, 2017

The course was very interesting and inspiring

創建者 Mokshesh J

Apr 13, 2020

fun, thought provoking and very educational

創建者 Mostafa M

Nov 24, 2017

Please give us more life examples

Thank you

創建者 Caro

Dec 17, 2019

I liked the first one more than this one.

創建者 Bénédicte M

Apr 23, 2019

Good but the book references are too old.

創建者 Md I I C

Jun 28, 2020

Good Tutorial but need better example...

創建者 Hazem J S

May 18, 2016

Very Informative, a little dry however

創建者 Махмудова А

May 19, 2020

Nice course for theoretical knowledge

創建者 Min X

Apr 29, 2020

Overall good, but not enough detail.

創建者 Ahmed M M

Nov 25, 2018

good content but needs to be updated

創建者 Eeshaa N S

Apr 24, 2018

Awesome course, quite user friendly!

創建者 daniela c

Mar 20, 2016

Very interesting and well supported

創建者 Laura J

Sep 08, 2015

Good overview of digital analytics.