Lesson 2: The Basics Of Web Analytics, Part 2

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From the course by University of Illinois at Urbana-Champaign
市场营销专业人士所需的数字分析:理论市场分析
1965 ratings
University of Illinois at Urbana-Champaign
1965 ratings
Course 2 of 7 in the Specialization 数字化营销
From the lesson
Basics of Web Analytics
In this module, you will learn the basic concepts of marketing analytics which includes variety of marketing analytics tools and numerous types of brand problems.

Meet the Instructors

  • Kevin Hartman
    Kevin Hartman
    Visiting Professor & Head of Analytics at Google
    College of Business

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