Lesson 6: Data, Data, Everywhere, Part 1

From the course by 伊利诺伊大学香槟分校
1953 ratings
1953 ratings
Course 2 of 7 in the Specialization 数字化营销
From the lesson
Promise and Pitfalls of Digital Data
In this module, you will develop an in depth understanding of New Media data and become equipped to describe the overall marketing analytics process and challenges.

Meet the Instructors

  • Kevin Hartman
    Kevin Hartman
    Visiting Professor & Head of Analytics at Google
    College of Business

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