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學生對 延世大学 提供的 International Entertainment and Sports Marketing 的評價和反饋

4.6
265 個評分
62 條評論

課程概述

This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and entertainment. The growth in both industries have been fueled by their ability to innovate via CCCI, i.e. cross-country and cross-industry expansion. There will be a graded quiz that will consists of 10 questions during the first two weeks (together worth 50% of the grade) and a final quiz that contains 20 questions (worth 50% of the grade) in the third week. People who successfully complete this course will obtain the following outcomes: (1) You will learn the key characteristics of sports marketing. (2) You will learn the key characteristics of entertainment marketing. (3) You will be able to apply cross country growth strategies to your business in the sports and entertainment industry. (4) You will be able to apply cross industry growth strategies to your business in the sports and entertainment industry”. (5) You will be able to reference CCCI, i.e. cross-country and cross-industry Innovation best practices via interviews with key experts in the sports and entertainment industry such as from adidas, Audi, and YG Entertainment (home to Psy and Gangnam Style)....

熱門審閱

LL

Mar 12, 2017

Thank you professor, it really make sense. The lecture structure is very clear and given examples are helpful to get better understanding. Also the interviews are insightful!

JM

Jun 17, 2016

Dae Ryun Chang is wonderful! I really enjoyed his videos. It was easy to understand easy to follow and all connected. I really enjoyed this course! Thank you!

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26 - International Entertainment and Sports Marketing 的 50 個評論(共 62 個)

創建者 Haneefa K G

Jul 25, 2020

excellent presentations and videos

創建者 Akanksha S

Apr 12, 2020

very nice narration and teaching.

創建者 Nisha U

Jun 06, 2020

Very well structured course..

創建者 Luciano M

Jul 05, 2019

Very good and nice course ;-)

創建者 Vignesh.J

Sep 01, 2017

Thanks for the superb course

創建者 JAIRO A G N

Aug 04, 2020

excellent teaching method

創建者 Gianluca O

Mar 29, 2020

Thanks for everything!

創建者 BARIŞ E Z

May 09, 2020

Thank you Coursera :)

創建者 LOGEESWARAN R

Mar 31, 2020

it very useful to us

創建者 KEWARIN S

Apr 21, 2020

Well explained 🙏

創建者 Keishi M

Jan 13, 2018

Excellent course!

創建者 Rani.k

Sep 14, 2017

Good explanation

創建者 Daniel Z L

Jul 25, 2020

Muy buen curso!

創建者 Vignesh H

Jul 07, 2020

Amazing Tutor

創建者 Jovaugn C

Jul 03, 2019

Great course!

創建者 Bruno M P

Jul 21, 2017

Great course!

創建者 Irvin F

Apr 16, 2018

REWARDING!

創建者 Gerardo P

May 18, 2017

Excellent!

創建者 Mitesh K C

Apr 23, 2020

Excellent

創建者 Diego A P G

Mar 08, 2017

Excellent

創建者 JOYCE A

Mar 25, 2018

great

創建者 Albina D

Feb 21, 2019

ok

創建者 Abidu R

Jul 21, 2020

The course is good for beginners

創建者 Badr A

Apr 20, 2020

It was great, simple and clear.

創建者 Montisa C

Apr 21, 2020

Easy to follow and understand.