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返回到 酒店分销基础

學生對 ESSEC商学院 提供的 酒店分销基础 的評價和反饋

4.7
1,215 個評分

課程概述

In today’s hotel sector an increasingly complex network of traditional and web based channels have to be managed to insure hotel success. Key questions include: how should you distribute over the web? What should you include on your brand.com website so people book through it? How can you maximise the potential of online travel agents (OTAs)? With the distribution environment both highly complex and constantly evolving, this course will give you comprehensive foundation of current industry practices to help jump start your career in this fascinating domain. Acknowledgements: Claire Bertrand, Vincent Chatain, Jessica Moses, Benjamin Six (ESSEC Business School), Emilie Dupré (Image-In), Gregory Halidy (Triplay)...

熱門審閱

IM

2016年9月6日

I like it and I did never imagined the abundance of its content based on today's market.

Really the course helped me a lot and immediately started implementing what I learned.

Thank you Coursera

LD

2018年1月6日

Very well done, these teachers and other important figures involved in the course are sharing extensive knowledges and they are teaching very clearly making the topic easy to comprehend, BRAVO!!!

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76 - 酒店分销基础 的 100 個評論(共 291 個)

創建者 Sanjay P

2020年6月1日

The course was very much useful, and it has been explained in vast with a small video. Which is very helpful in the day to day activity.

創建者 Omkar S

2020年5月10日

Excelllent module to understand the basics of ota management , rate parity and sales and distribution channels of the hotel operations .

創建者 cristiano r

2021年6月25日

It's very interesting and exceeded my expectations. I only would like to know if it can be updated to 2021 tourism situation worldwide.

創建者 Maria F R R

2020年6月7日

I really enjoy the course, the explanation was perfect and enriching, I want to keep learning from you!

Thank Lord for this Blessings!

創建者 Yeik T

2017年12月25日

Superb course, gave me insights of fundamentals of hotel distribution in one place. gained full of knowledge on this subject. great!

創建者 Joseph D

2019年6月2日

I have worked in hotel distribution (software side) for 10 years and I learned new things and reinforced others during this course.

創建者 Vanessa S

2021年10月22日

Very nice course! As a beginner with no previous experience in this area, I found it to be very easy to grasp the new information.

創建者 Tanusha S

2020年7月7日

Fantastic course with in-depth detail of information that one who does not have any experience will be able to gain vast knowledge

創建者 HARDESH H

2018年12月10日

A very well planned and resourceful course on Hotel distribution which covers all the aspects of hotel distribution in 360* way.

創建者 DODO J

2020年4月8日

super cours!!! j'ai acquiert beaucoup de compétences sur l'utilisation des canaux pour booster le clientélisme dans les hôtels.

創建者 Shamanique B

2020年6月8日

Awesome course a must have for anyone interested in being in hospitality industry whether independent hotel or large franchise

創建者 Renato L

2020年4月7日

A brilliant course for anyone looking to learn more about distribution in the hotel industry. Insightful and very informative.

創建者 Eefke v D

2017年10月10日

Great course. Well-informed teachers, interesting and accurate information, and assignments that match the information taught.

創建者 Bakhtawar M L

2020年5月18日

An extensively comprehensive course which explore the various channels hotels distribute themselves for revenue optimization

創建者 Marissa D

2016年3月1日

High quality course, really broadened my understanding of distribution in the hospitality industry. I enjoyed it immensely.

創建者 James A

2021年6月7日

The way the course was packaged in simple terms made the learning an interesting one. I am glad I enrolled for the course.

創建者 Nithiya G

2021年2月6日

Gained in-depth knowledge and its very useful course for anyone who is just interested or who are budding entrepreneur....

創建者 PARK K

2017年5月28日

Thank you for the useful and fun course. It helps a lot to understand the Hotel distribution channels, especially OTAs

創建者 Vic S

2017年1月2日

Great overview, it helps to have general concepts to better understand the importance of each distribution channel.

創建者 Adedayo D B

2016年6月29日

Really enjoyed this course, very informative and good for someone joining the hospitality world for the first time.

創建者 Marina G G

2020年5月13日

I really enjoyed learning a bit closer about all the different channels of distribution and their pros and cons.

創建者 ken h

2016年11月7日

This has been a start into a fascinating new world. I liked the teachers explanation, very clear and concise

創建者 Kush

2022年6月28日

This course was one of the finest course skills I have experienced with top mentors and skill development.

創建者 Nam P

2021年9月15日

The course provides valuable knowledge for career path for who desire to become a successful hotel manager

創建者 Jesús A S G

2020年6月1日

I can say that I learnt, thanks the course I understand in a big picture how the hotel and OTAs work.