課程信息
4.4
16 個評分
2 個審閱
100% 在線

100% 在線

立即開始,按照自己的計劃學習。
可靈活調整截止日期

可靈活調整截止日期

根據您的日程表重置截止日期。
初級

初級

完成時間(小時)

完成時間大約為22 小時

建議:3 hours/week...
可選語言

英語(English)

字幕:英語(English)...
100% 在線

100% 在線

立即開始,按照自己的計劃學習。
可靈活調整截止日期

可靈活調整截止日期

根據您的日程表重置截止日期。
初級

初級

完成時間(小時)

完成時間大約為22 小時

建議:3 hours/week...
可選語言

英語(English)

字幕:英語(English)...

教學大綱 - 您將從這門課程中學到什麼

1
完成時間(小時)
完成時間為 2 小時

Week 1

Welcome to Week 1 of Globalization of Business Enterprise! We are delighted that you have chosen to take this course and look forward to engaging with you in the coming weeks, as we complete this journey through globalization together. In the following sections, you will find some important information to help you get off to a strong start in the course and to begin your learning in Week 1....
Reading
6 個視頻(共 38 分鐘), 4 個閱讀材料, 1 個測驗
Video6 個視頻
2. Frequently asked questions7分鐘
3. Why might we be prone to globaloney?6分鐘
4. Why do assessed levels of globalization matter? Social implications5分鐘
5. Why do assessed levels of globalization matter? Business implications8分鐘
6. Summary2分鐘
Reading4 個閱讀材料
Course Overview & Syllabus15分鐘
About Week 115分鐘
Survey - before starting the course15分鐘
Required Reading Week 1: Globalization and Globaloney20分鐘
Quiz1 個練習
Quiz 115分鐘
2
完成時間(小時)
完成時間為 2 小時

Week 2 - The CAGE Distance Framework

Week 1 focused on explaining that globalization isn’t complete and why that matters. Week 2 focuses on what globalization is rather than what it isn’t: it looks at the structure of the international interactions that do take place. It turns out that the lion’s share of them are concentrated between countries that are broadly similar to each other. This session also presents a research-based framework for diagnosing cross-country differences versus similarities: the CAGE distance framework, where “CAGE” is an acronym for Cultural, Administrative (institutional and political), Geographic and Economic distances between countries...
Reading
7 個視頻(共 57 分鐘), 3 個閱讀材料, 1 個測驗
Video7 個視頻
2. The law of distance12分鐘
3. The CAGE distance framework10分鐘
4. Implications of the CAGE framework: Keeping distances and differences in view8分鐘
5. Implications of the CAGE framework: Developing strategies13分鐘
6. Conclusions1分鐘
A walk through Totto’s flagship store4分鐘
Reading3 個閱讀材料
About Week 215分鐘
Taking Totto Global20分鐘
Required Reading Week 2:20分鐘
Quiz1 個練習
Quiz 215分鐘
3
完成時間(小時)
完成時間為 2 小時

Week 3 - Cultural Distance

This session will focus on the first dimension of the CAGE Distance Framework, namely Culture. Cultural distance encompasses differences in such things as religious beliefs, race/ethnicity, language, social norms and values. Our focus will be on how cultural differences at the national level affect international interactions and, particularly, international business. ...
Reading
5 個視頻(共 51 分鐘), 2 個閱讀材料, 1 個測驗
Video5 個視頻
2. Cultural globaloney?14分鐘
3. Cultural distances and international interactions11分鐘
4. Deep(er) cultural differences7分鐘
5. Stretching across cultures5分鐘
Reading2 個閱讀材料
About Week 315分鐘
Required Reading Week 3:20分鐘
Quiz1 個練習
Quiz 320分鐘
4
完成時間(小時)
完成時間為 2 小時

Week 4 - Administrative Distance

This session will focus on the second dimension of the CAGE Distance Framework, namely Administrative Distance. Administrative attributes specific to a particular country, such as autocratic policies or weak institutions and high levels of corruption, profoundly affect that country’s international connections—but so do bilateral/multilateral factors, such as whether two countries are part of the same regional trading agreement, or had a colony-colonizer relationship in the past. This session will provide you with greater insight into how differences in such respects matter, with a particular emphasis on variations in how business enterprises are structured and governed around the world....
Reading
6 個視頻(共 55 分鐘), 3 個閱讀材料, 1 個測驗
Video6 個視頻
2. Administrative globaloney?8分鐘
3. Administrative distances and international interactions6分鐘
4. Differences in business administration around the world9分鐘
5. Patterns in the differences15分鐘
6. Possible explanations10分鐘
Reading3 個閱讀材料
About Week 415分鐘
Required Reading Week 4:20分鐘
Instructions10分鐘
Quiz1 個練習
Quiz 414分鐘

講師

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Pankaj Ghemawat

Professor of Strategic Management Anselmo Rubiralta Chair of Strategy and Globalization
Department of Strategic Management

關於 IESE Business School

For over fifty years, IESE, the graduate business school of the University of Navarra, has been at the forefront of management education, developing and inspiring business leaders who strive to make a deep, positive and lasting impact on the people, companies and society they serve....

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