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返回到 食品和饮料管理

學生對 博科尼大学 提供的 食品和饮料管理 的評價和反饋

3,835 個評分


Managing a company in the food and beverage industry is a fascinating task. Food and beverage products are so deeply rooted in the culture of most countries that making and selling them is not only a matter of making and selling good and tasty products, but products that nurture people's body, soul, and heart. Given this, it's not difficult to see that the task quickly becomes complex. The objective of this course is twofold: first, we will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and second, we will provide models and tools to design and implement appropriate courses of action to satisfy customers and build an advantage over the competition. This course is made up of four modules and an introduction, each exploring one dilemma that food and beverage companies face. You will be presented with a set of video lectures and guest speakers. These lectures combine an accessible introduction to specific topics integrated with interviews of managers and experts that will give precious insights and examples to the participants. To enhance your learning experience with us, we will make a Documentary on the Excellences of the Modena District available for you, which is in a format that we have developed specifically for this course in order to give you the chance to experience first-hand the territory as our on-campus students usually do. Each module is paired with an evaluated quiz and weekly discussion forums to reflect on the variety of the F&B world, its complexity, and the power of the network that we will build together during the course. Successful completion of the quizzes is required for a course certificate as explained in the Grading Policy. Below the guest speakers of the course: Masterchef Italia Sky – Nils Hartmann, Head of Movie Channels at Sky Italia – Eataly - Paolo Bongiovanni, Marketing Director Italy – Berlucchi – Paolo Ziliani, Owner – Joia Restaurant – Alta Cucina Naturale – Pietro Leemann, Owner and Chef – Branca – Nicolò Branca, Owner – Barilla – Giuseppe Morici, President Region Europe – Proyecto Expo 2015 Chile – Guillermo Ariztia, Chile Pavillon Director – Winery Il Cavallante, Milano – Sergio Morpurgo, Owner Heineken – Floris Cobelens, Marketing Director – TRDN – Martin Oetting, Managing Director – GROM – Federico Grom, Owner and Founder – Tetra Pak – Matthew Hatton, Director Competitor Intelligence – BioHombre – Matteo Panini, CEO – Acetaia Maletti – Carmen & Claudio Maletti Cantine Riunite & CIV – Vanni Lusetti, CEO; Francesca Benini, Sales & Marketing Manager; Elena Lottici, Export Manager; Mario Vandi, Brand Manager – GlemGas – Marco Guerzoni, Program Product Manager – Bibendum Catering – LaFranceschetta58 – Sabrina Lazzereschi & Marta Pulini, Owners and Founders – , DISCLAIMER - Since most of the videos are conducted with those whose native language is not English, we have decided to sometimes preserve their more emphatic speech to keep a tighter match between the audio and the subtitles....




It's not easy, but it shouldn't be. If you go in with the intent to learn with interest in the subject. You will learn a lot. More than I thought I would. I'm a little sad that it is coming to an end.



Any people who want to become an entreprenuer should definitely do this course. The lectures was explained in a detailed manner and the powerpoint slides are also quite precise and easily understood.


376 - 食品和饮料管理 的 400 個評論(共 1,061 個)

創建者 Emrullah A


Yiyecek ve içecek yönetimi sertifika numarası URL'sini veya bağlantısını nasıl doğrulayabilirim? Bence sisteme doğrulama numarasını koyarsanız tüm öğrenciler için çok daha iyi olur, çünkü çoğu öğrencinin bana da daha az maliyeti vardır .. Yardıma ihtiyacım var .. Mesajlarımı okuduğunuz için çok teşekkür ederim


創建者 Nur E


Really interesting course. It includes both basic marketing concepts and interesting insights (although some are old, they are still pretty solid). I would 100% recommend this course not only to whoever is following a career in the sector but also to food passionates, because of the interesting insights and interviews.

創建者 Jocelyn


I really enjoyed the course, the content is very relevant to my work as a market consultant specializing food supply chain and foodservice. It is easy to understand, and interesting case studies. The professor presented the ideas in a very well-structured way, helped me to understand the whole picture on F&B industry.

創建者 Manuela C


This course is very well structured. It is fluent and transparent with good content. The material that is release to learn on your own is really useful. The slides are really interesting. The vocabulary is explained very well by the teacher. Thank you very much for the opportunity to learn.

創建者 Iris G


I greatly enjoyed Pr. Troilo's classes and I learned a lot of new things. His explanations were always clear and I liked the recap slides (they were very useful as they summarized the lesson nicely and were a great help for the quizzes). I will certainly re-watch this course if need be.

創建者 Ying Y


It is a really great course where I got to see many business cases in food industry. The specialized topics discussing the current trend and conflicts in the field is insightful. I can related to many examples and hopefully can utilize what I learned from this course in real-life cases.

創建者 Linda B


It was one of the most interesting courses I've done so far. I recommend it for those who want to enter the world of food and beverage or for those who already are but want to expand their knowledge. Beautiful and useful explanations of the professor. Interesting also the intervsiste.

創建者 Anna G


The course was good structured and the material was explained very clearly and in an exciting way with a lot of interesting examples. The course attendant receives a new insight into the food and beverage industry and several ideas for the growth and development in this industry.

創建者 Ilaria d P P d C


Very interesting course! In my opinion in the perfect integration if you have already follow some other course like marketing or international marketing. This course is well structured and what I found very interesting was the paper integration, curious articles and interviews.

創建者 Sudarshana C


The course is really informative. As a novice just discovering the management realm, this course was ideal. The lectures are explained really well and each lecture is replete with examples, which clearly demonstrate the concept taught in the lecture, being applied in real life.

創建者 Alice L


Amazing course! Complete, dynamic and very visual. All the tools given to students to further understand the topics are very useful and made the course more comprehendable. Besides, I really enjoyed learning about the different topics with the guidance of Mr. Troilo. Thank you!

創建者 Gabriele G


Very clear in every aspect and useful. The Professor used a simple but very effective language, in order to let the student understand the content on every topic.

I suggest this course to everyone who want to lear more about F&B industry, both professional and unprofessional

創建者 Poulomi K


The course provides in-depth knowledge of the food and beverage industry. It is very interesting especially to those who have a passion towards food. There is so much to learn! I really enjoyed doing this course :)

PS- My review is an earned touchpoint :D

Thank you so much!

創建者 Daniel R V


The course is well structured, giving a great overview to professionals which want to invest in themselves! The presentation materials included in the course, including the the video lessons, assignments and quizzes along with the slides are worth for the time invested!

創建者 Ella B


G​reat subject, learning, materials and professor! I am glad to have signed up for this course. I learned a lot about the F&B industry. ​Gabriele Troilo explains complex concepts well, which makes it easy for a newbie learner like me . Thank you,​ Università Bocconi!

創建者 Carlo E


interesting course, leads you to reflect, the law of the market and all its characteristics, in a way that a product can be sold, the characteristics that the brand must have to be impressed by consumers, sometimes even the history of the brand influences Consumers

創建者 Raffaele P


Very useful course, well structured. Recommended for those who want to undertake the experience of the manufacturer in the food and beverage management sector, as well as useful for simple consumers, to understand what the dynamics that companies have in place.

創建者 sithmi u


It's a really important course for me. Because, I followed this course as to obtain the knowledge on global food businesses. The content of the course was very organized and much enough when comparing the time slot. It's really happy to join with this course.

創建者 Ayub N K


T​his course is well organized and deliver a great deal of real world F & B business tactics and management strategies. It was a great learning. Professor Gabriele Troilo became one of my favorite teacher. I love his teaching methods. Thank you very much.

創建者 Sayed H


Honestly I enjoyed this course, found it very relevant to the food and beverage industry,

I really found it very useful, I learnt a lot and I hope I can use all the knowledge in my career Thanks Università Commerciale Bocconi , Thanks Mr. Gabriele Troilo

創建者 Anastasia P


I think it's very useful especially for who didn't study economics and so didn't do the marketing course. I've done it and I was already familiar with most of the topics but still found it good to refresh my memory and learn some new business terminology.



First of all, I am very happy to meet Gabriele . His energy has always motivated me. I drank 1 glass of wine with him at the end of the unit :) I am very happy for this training ! I would recommend it to anyone in the food and beverage industry.

創建者 Antonio R M


Ottimo corso, ben strutturato. Semplice da seguire nei suoi contenuti ben sviluppati, per altro corredato da un ricco pacchetto di materiale didattico, Video, Interviste; Slide in PDF e questionari di fine modulo. Non manchero di seguirne altri

創建者 Enrico D G


This class really opens my mind. The way I see companies now is completely different and so is the way I will approach the opening of my food business. I am really very pleased with this course and I hope to find others with the same impact.

創建者 Nathan C A P


I'm happy to have this kind of class because i've learned a lot that help my personality especially in the course im taking now so its a big thing to have this because i have more knowledge about food and beverage its a plessure thankyou.