Interview with Paolo Ziliani - Berlucchi

Loading...
From the course by 博科尼大学
食品和饮料管理
799 ratings
博科尼大学
799 ratings
From the lesson
Tradition vs. Innovation
The role of tradition and innovation along the customer experience in the food and beverage industry. The value of brands in the tradition and innovation dilemma.

Meet the Instructors

  • Gabriele Troilo
    Gabriele Troilo
    Associate Professor
    Department of Marketing

Explore our Catalog

Join for free and get personalized recommendations, updates and offers.