We will analyze the pros and cons of creating a single or multiple Esport organization and recommend an effective branding strategy for a hypothetical Esport organization based on current Esport branding considerations.
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課程信息
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加州大学尔湾分校
Since 1965, the University of California, Irvine has combined the strengths of a major research university with the bounty of an incomparable Southern California location. UCI’s unyielding commitment to rigorous academics, cutting-edge research, and leadership and character development makes the campus a driving force for innovation and discovery that serves our local, national and global communities in many ways.
授課大綱 - 您將從這門課程中學到什麼
Getting Started
Congratulations! You've made it to the final course in this program! This capstone project is designed to allow you to take the knowledge you have gained through the previous courses and put that knowledge into practice. This section will prepare you for your capstone project and final peer review. It will also answer any questions you might have about the project assignment and the grading rubric.
Content Review
This section is meant for those who wish to have additional feedback on their project before the final peer review submission and evaluation.
Final Project Assignment Submission
This is your final peer review assignment submission portion of the course. Please be mindful that there will be no extension given to learners for any deadlines set.
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- 5 stars73.68%
- 4 stars15.78%
- 3 stars2.63%
- 1 star7.89%
來自ESPORTS MANAGEMENT CAPSTONE PROJECT的熱門評論
This course teaches you how to do the management of an E-Sports through various examples which makes it easy to understand the subject. Well executed subject and well paced and very crisply delivered.
關於 Esports 專項課程
The Esports Management Specialization prepares students to turn a passion for gaming into a viable career. According to a market report by Newzoo, global esports revenues have reached $906 million in 2018, a year-on-year growth of +38%. Speak knowledgeably about the history, community, and business of esports with future employers and other stakeholders in the industry. Individuals aspiring to launch or already beginning their career in the business of esports. This program suits game developers, finance professionals, community managers, marketers, and project managers. Overview of esports will introduce learners to the roles and influences that game developers have in the industry. Learners get a glimpse into the structures of an organization and how it builds a brand. Learners will also be informed of the jobs available in esports and where to get started in order to be involved.

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