課程信息

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立即開始,按照自己的計劃學習。

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初級

完成時間大約為18 小時

建議:7 semaines d'étude, 1h à 2h par semaine ...

法語(French)

字幕:法語(French), 英語(English)

100% 在線

立即開始,按照自己的計劃學習。

可靈活調整截止日期

根據您的日程表重置截止日期。

初級

完成時間大約為18 小時

建議:7 semaines d'étude, 1h à 2h par semaine ...

法語(French)

字幕:法語(French), 英語(English)

教學大綱 - 您將從這門課程中學到什麼

1
完成時間為 10 分鐘

INTRODUCTION - Understanding the contours of cultural industries

...
2 個視頻 (總計 10 分鐘)
2 個視頻
How is the digital revolution manifested in CI?6分鐘
2
完成時間為 1 小時

Identify the major economic issues of CI and entrepreneurial potential

...
14 個視頻 (總計 71 分鐘), 1 個閱讀材料, 1 個測驗
14 個視頻
The economic weight of cultural industries3分鐘
Sectoral specificities: publishing, recorded music, cinema, media, video games and audiovisual5分鐘
The strong figures of digitization4分鐘
Discern the specificities of CI and the particularities of markets2分鐘
Entrepreunarship, SSE and social innovation4分鐘
Culture and SSE2分鐘
Les Éditions ZULMA - Laure Leroy 📖5分鐘
Les Éditions de l'Olivier - Olivier Cohen 📖5分鐘
Regulation within Cultural Industries9分鐘
The Public Condition - Jean-Christophe Levassor5分鐘
AGEC-Culture & ARTENRÉEL - Rachel Cordier & Stéphane Bossuet8分鐘
Opale - Luc de Larminat9分鐘
Former director of Universal Music France and founder of #NP Pascal Nègre 🎵3分鐘
1 個閱讀材料
BIBLIOGRAPHY10分鐘
1 個練習
S1 - Quiz
3
完成時間為 1 小時

Observe the changes in cultural consumption

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14 個視頻 (總計 78 分鐘), 1 個測驗
14 個視頻
State of play on new uses and new economic paradigms2分鐘
Culture / Digital: which path (s) can be?6分鐘
From transformation of uses to hybridization6分鐘
Prospective: which future development paths?2分鐘
Artificial intelligence: presentation, definition, issues and challenges6分鐘
Orange - Christian Bombrun 📺8分鐘
ARTE - Bruno Patino 📺5分鐘
Bibliothèque Nationale de France - Bruno Racine 📖5分鐘
Cinema director at the CNC - Xavier Lardoux 🎬4分鐘
Video games: the cultural industry of the 21st century? Pierre-Jean Benghozi and Philippe Chantepie 🎮8分鐘
Muzeek - André Manoukian 🎵10分鐘
Ask Mona - Marion Carré5分鐘
France Télévision - Eric Scherer 📺4分鐘
1 個練習
S2 - Quiz
4
完成時間為 2 小時

Capture the reconfiguration of content and creation

...
13 個視頻 (總計 85 分鐘), 1 個閱讀材料, 1 個測驗
13 個視頻
Content production in the digital age8分鐘
Content production in the press sector3分鐘
Content production in the field of animation4分鐘
The relationship with producers of cultural content3分鐘
The relationship with artists7分鐘
New ways of consuming content11分鐘
UNICUM Music - Emily Gonneau 🎵10分鐘
Rollin Publications - Thierry Mandon 🎤4分鐘
Nouvelles Écoutes - Julien Neuville 🎤4分鐘
Les éditions Au Diable Vauvert - Marion Mazauric 📖4分鐘
Gilles Freissinier - Digital development director at ARTE France 🎤 + 📺9分鐘
Aurélien Ferenczi 🎤5分鐘
1 個閱讀材料
BIBLIOGRAPHY10分鐘
1 個練習
S3 - Quiz
5
完成時間為 2 小時

THINK ABOUT THE MODEL OF YOUR COMPANY

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19 個視頻 (總計 108 分鐘), 1 個測驗
19 個視頻
Economic models6分鐘
From the profit model to the creation of value (s)9分鐘
Integration into an ecosystem of innovation4分鐘
Technology intelligence5分鐘
Is there a specificity of HR in the cultural field?3分鐘
For a regulated view of HR issues: some key tools3分鐘
Management issues3分鐘
The different types of structures5分鐘
Set up a marketing strategy9分鐘
Intellectual property law: copyright, literary and artistic property, immaterial6分鐘
The right of marks, models and designs4分鐘
Social rights and the social responsibility of the entrepreneur7分鐘
Business sustainability: financial and accounting management3分鐘
ARTIPS - Coline Debayle 🎤5分鐘
Paris&Co - Catherine Peyrot 🎮8分鐘
104 Factory - Valérie Senghor9分鐘
1DLab - Eric Petrotto5分鐘
AFROSTREAM - Tonjé Bakang 🎤3分鐘
1 個練習
S4 - Quiz
6
完成時間為 2 小時

ACT ON THE EFFICIENT LEVERS OF FINANCING

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19 個視頻 (總計 122 分鐘), 2 個閱讀材料, 1 個測驗
19 個視頻
The viability of the funding plan5分鐘
Build the funding plan for your project5分鐘
European funding6分鐘
Raising money: love money5分鐘
Bank loans, honor loans and institutional micro-credits5分鐘
BPI France4分鐘
UNILEND Nicolas Lesur (1)3分鐘
Arty-Farty Vincent Carry10分鐘
Cultural economy development - Ministère de la Culture Elizabteh Le Hot9分鐘
European Commission - Jacqueline Pacaud5分鐘
NoMadMusic - Clothilde Chalot 🎵5分鐘
No format! - Laurent Bizot 🎵4分鐘
SonicSolveig & Les Clés de l'écoute - Géraldine Alberti 🎤5分鐘
STUDIO BAGEL - Lorenzo Benedetti 📺8分鐘
Novaquark - Jean-Christophe Baillie 🎮5分鐘
UNILEND - Nicolas Lesur (2)6分鐘
Ciné-Tamaris - Rosalie Varda10分鐘
Axa Strategic Venture - Sébastien Loubry6分鐘
2 個閱讀材料
Romain Delaume10分鐘
S5 - BIBLIOGRAPHY10分鐘
1 個練習
S5 - Quiz
7
完成時間為 1 小時

Promote, disseminate, distribute cultural property to the public

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11 個視頻 (總計 64 分鐘), 1 個測驗
11 個視頻
Is culture a consumer good like the others?2分鐘
Communication and promotion plans - the media mix6分鐘
The distribution revolution - dematerialization, disintermediation6分鐘
Adapt the message - The CRM, the data7分鐘
The challenge of the relation to contents: from the algorithm prescription to the original production7分鐘
Marie de Paris - David Godevais9分鐘
France Télévision - Florent Dumont 📺4分鐘
Unifrance - Frédéric Bereyziat 🎬9分鐘
UGC - Alain Sussfeld 🎬6分鐘
GUESTVIEWS - Camille Caubrière & Alizée Doumerc3分鐘
1 個練習
S6 - Quiz
8
完成時間為 1 小時

From entrepreneur to enterprise director : the toolbox

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9 個視頻 (總計 32 分鐘)
9 個視頻
Tip # 1: Choose your friends, choose your associates even better2分鐘
Tip # 2: Pamper your teammates6分鐘
Tip # 3: Trust the experts3分鐘
Focus on the question of statutes and legal forms4分鐘
Focus on Intellectual Property3分鐘
Tip # 4: Have your head in the numbers3分鐘
Tip # 5: Rely on Mentors2分鐘
Tip # 6: Nurture Your Network3分鐘

講師

Avatar

Sana De Courcelles

Executive Director
School of Public Affairs

關於 巴黎政治大学

Founded in 1872, Sciences Po is France's leading university in the social sciences. For over 140 years, Sciences Po has educated decision-makers of the public and private sectors. Sciences Po is differentiated by its strongly international character: of the 13,000 students in the institution, 46% are international students originating from 150 countries. Sciences Po also holds a high standard of social responsibility and continues to play a pioneering role in the promotion of diversity and equal opportunity in higher education. 30% of the student body receive financial aid at Sciences Po. In 2000, this number was 6%. Over the last decade, Sciences Po has integrated digital tools into its programmes (shared work spaces, eCourses, Moodle, online map library, Controversy Mapping, Forccast Project, etc.) and has naturally migrated towards MOOC teaching platforms as well as other innovative teaching methods....

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