LR
2020年12月1日
This course will really help you Ensure that the Content you are putting in will have that Impact. A step by step process together with the help of these Experts from Northwestern University.
AR
2017年12月12日
Very useful information, hands-on practice. The pure theory was skipped and even after one week course you know what involves in hight quality pictures and videos.
創建者 Maria T
•2016年7月14日
The project for this course, as with all in the specialization, really emphasized the learning. The peer review did, too.
創建者 Edward B
•2016年4月20日
I didn't like the assignment; it did not make me think of the taught theory, or teach me any kind of practical skill. However, the rest of the course was good.
創建者 J M
•2017年1月9日
I took onus with a number of ideas/concepts offered, simply because they are either misrepresentative of SM or untrue. First, the the "prof" who talked about visuals OVERPLAYED the role of visuals online. The Internet began as a text communications vehicle, not a medium to share graphics (etc). The rise of video, images only grew as the technology evolved to allow easy distribution. Words are still key online--are there ANY websites major who do not use words? In fact, for many of the good ones, visuals take a secondary role to the actual written content. Second, the section about joining a community and then faking your way to gaining credibility by posing as a newbie etc--especially by marketers--is highly reviled by many SM communities. As an INFLUENCER who has been approached by many marketers in the past decade "to help them understand something" (etc) I can tell you, we do suss you out quickly and treat you appropriately. We are not here to provide free consulting to make you feel or look competent or knowledgeable (as we would for real members of a community). I contacted a friend who's an influencer in different communities to me, with what your "expert" suggested. He, too, was not happy with what was in this unit. If you want to know why marketers have a bad rep? It's because of bad advice given in webinars like this one. I am so glad I did not pay for this course.
創建者 David B
•2017年2月22日
Most of this course felt inconsequential, unhelpful, and not worth the money. I'd condense some of the commonsense aspects into other sections of the course and eliminate the 20-40 minutes of filler videos.
創建者 Jill M
•2020年5月19日
Excellent lessons--I learned a lot about audience-focused messaging that I am able to apply immediately to my current work as a digital content writer, and more about measuring engagement that I'll be able to use when I'm once again working full-time for an organization.
創建者 Olesya A
•2016年12月2日
I got a solid foundation in Content Strategy and already see results in my work. The information I learned taking this MOOC helped me to come up with an insightful proposal at work! I am thankful for every minute I spent in this course.
創建者 Laura D S
•2021年10月7日
The content is great, but it is impossible to complete the series of courses due to a lack of submissions to review. I'd like to finish the capstone, and I have done all my work, but the review of OTHERS' work is holding me up.
創建者 Rosa M P H
•2020年6月20日
The course has been very interesting. You learn the skills that you may need to increase Digital Content impact with the Audience.
I strongly recommend it to everyone.
Thank you,
Rosa M. Pérez Henao
創建者 Laurence R
•2020年12月2日
This course will really help you Ensure that the Content you are putting in will have that Impact. A step by step process together with the help of these Experts from Northwestern University.
創建者 Armin R
•2017年12月13日
Very useful information, hands-on practice. The pure theory was skipped and even after one week course you know what involves in hight quality pictures and videos.
創建者 James-Anthony G
•2019年8月13日
Randy and the team are brilliant. I am redoing this entire specialization to remain engaged with the content. Great work Randy and Northwestern!
創建者 Claudia M
•2019年12月11日
I found this last module far more articulated than the others, however, what I wished to see where more examples how on to apply the learnings
創建者 Nicolette W
•2016年11月28日
I love this course! They really went in on different content in this one. Definitely recommend to content creators.
創建者 Dario R
•2017年7月27日
Again Relevant and Valuable contents. Thanks Professor Lavine and Professor Lee for this great opportunity.
創建者 Deleted A
•2018年5月10日
Another valuable chapter in the five course series. Looking forward to completing the entire program.
創建者 Tayo A
•2021年5月3日
Great resource for anyone looking to build a career in content creation and marketing.
創建者 Craig
•2018年12月11日
Great course, informative, relevant, easy to digest and applicable straight away.
創建者 Kathryn S
•2019年11月3日
Thank you. Again, more information I didn't know I couldn't live without!
創建者 ABED A A
•2016年11月28日
I simply love you guys! That explains everything
創建者 Mariana S R
•2016年10月15日
De los mejores cursos sobre Content Marketing
創建者 fcastilloch
•2021年1月25日
Great course, great professors.
創建者 Phan T A
•2016年4月18日
please open capstone soon
創建者 Gerard
•2017年10月5日
Excellent course!
創建者 Melissa O S
•2020年11月9日
Excelente curso.
創建者 Rayeed H
•2020年7月19日
Thank you!!!!