Chevron Left
返回到 The Strategy of Content Marketing

學生對 加州大学戴维斯分校 提供的 The Strategy of Content Marketing 的評價和反饋

4.5
2,104 個評分
694 條評論

課程概述

This course is a partnership between the leading content marketing authority, Copyblogger, and UC Davis Continuing and Professional Education. In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing....

熱門審閱

JC

May 26, 2020

For those who want to start your content marketing journey, you may want to take this course. It focuses on touch base points but also goes into further details on what you need as a content marketer.

SM

May 28, 2020

For those who want to start your content marketing journey, you may want to take this course. It focuses on touch base points but also goes into further details on what you need as a content marketer.

篩選依據:

126 - The Strategy of Content Marketing 的 150 個評論(共 693 個)

創建者 Ajay K P

May 17, 2020

Although this was for the first time when I enrolled for any online courses but I didn't felt disappointed anytime while pursuing the course. All thanks to the instructor and Cousera.

創建者 Yarzar P W

Jun 11, 2020

This course is super fantastic. Upon completion, you will have learned how to put the ideas presented to you into action and build your own personal brand through content marketing.

創建者 Irene A

May 17, 2020

I enjoyed this course. It was enlightening and engaging and it pushed me to start some things I otherwise wouldn't have. Applying all I learnt from it has also been very effective.

創建者 Thananopawan R

Apr 09, 2020

This course has improved me to be a better version of myself. I've learned a lot that I could be able to apply in my real life. The instructors taught clearly and easy to listen to.

創建者 Aaron M

May 22, 2020

Great course even for beginners like me. Very clear and actionable framework - not just an academic approach but practical guidance you can use and apply immediately. Thank you!

創建者 ANIKET R L

Jun 11, 2020

The strategy of marketing course are most amazing and informative to learn about marketing with very easy ..I am recommended to all to learn and share knowledge to others☺️👍👌

創建者 Tiana A

Jun 09, 2020

It was a really helpful and fun course. I loved every assignment and video. I couldn’t wait to see all of them and learn all these new and exciting things about marketing.

創建者 Lia A U

May 12, 2020

great content served on the course. basics and advanced material are provided, everyone can learn and gain more knowledge which benefit personal and professional aspects.

創建者 Ильин С Р

Jul 27, 2020

Very effective course with a lot of information and interesting assignments to do. Although, I didn't like the fact that in mobile app you can't listen to the podcasts.

創建者 Zama N

May 27, 2020

Im glad I did it...first course i ever finished since i left high school some 16 years ago...im so proud of myself...i plan to take another one. Thank you team Ms Simon

創建者 Andreea B I

May 25, 2020

It was a really good course and exactly what I've been searching for.

I feel that I gain knowledge that I did not had before and this will help me in my future projects.

創建者 Leah K

Jun 10, 2020

Very good introductory course, could do with a few more examples/samples of a what a strategy and editorial schedule looks like. Overall, very well structured course.

創建者 Maria M

Aug 06, 2020

I loved the course, I find it very pragmatical and easy to follow. I liked several resources are used to improve learning experiences as videos, podcast, ebooks, etc.

創建者 Taiye A

Jun 24, 2020

Great course, very useful and relevant content for today's world. The course instructor is passionate and definately knows her onions. I highly recommend this course.

創建者 Wande B

May 12, 2020

This is a course not just for beginners but for all who want to excel in the content marketing space.

I therefore recommend it to everyone who seeks to improve daily.

創建者 Daven P

Jun 17, 2020

It helped me a lot in understanding how to get out there and create fascinating as well as meaningful content. It was very informative and specific at the same time

創建者 Shalinee B

May 07, 2020

Though there are many aspects that you know already but this course helped put all of them into context. It helped to create meaning out of the blur. Great course.

創建者 James F

May 23, 2020

Wonderful and well packaged course. I am so glad to participate in this course. Thanks to you Sonia and your team. It's really fascinating. High five for you all.

創建者 Thitichaya M

May 16, 2020

If you want to know how to create the good content with the right step thinking, this course will give your answer and teach how to step the good process thinking

創建者 SOUMODEEP D

May 04, 2020

the overall course is very helpful. the course helps me to gain new ideas like the 5P approach, 7A framework, and many more. the overall experience is very good.

創建者 Tayyab T I

Jun 24, 2020

It was much more helpful than i expected it to be. Every module added a new skill to my marketing arsenal and the instructor was very clear about her lectures.

創建者 Incoronata G

Apr 26, 2020

This was a very interesting, well done and structured course, I loved it! It sures helps a lot reflecting on your project and on the things you can implement.

創建者 Maria E C C

Jan 22, 2018

It's a rich content course with great insights that will definitely help you become a better writter, know and reach your target, understand metrics and more!

創建者 Sunda-Edwige L

May 30, 2020

very good, i'm not a native english speaker, and I understand evrything, evrything was easy to understand and the content of the course is good quality. :-)

創建者 Vasu R

May 29, 2020

It was a wonderful experience. Instructors are just amazing and all the techniques they discussed are amazingly wonderful. Thank you so much for this course