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竞争策略, 路德维希马克西米利安慕尼黑大学

4.7
1,771 個評分
392 個審閱

課程信息

In this six-module course, you will learn how businesses and organizations behave in situations in which strategic decisions are interdependent, i.e. where my actions affect my competitors' profits and vice versa. Using the basic tools of game theory, we will analyse how businesses choose strategies to attain competitive advantage. This course is also available in Chinese. Please go to our course catalog to access the Chinese version of Competitive Strategy....

熱門審閱

創建者 AA

Jan 11, 2016

I have no previous business experience and I really enjoyed this class. It gave me insight into game theory and marketing and product development concepts. Good pace and good explanation of topics.

創建者 OO

Jul 23, 2018

I had a great time with Prof. Tobias Kretschmer. The course was really eye-opening for me and gave me a lot of perspective in the business world. Looking forward to the remaining courses for sure.

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386 個審閱

創建者 Shivam Jha

Apr 19, 2019

Brilliant course! The real-life examples are extremely helpful and even complex frameworks and theory is presented in an understandable manner.

創建者 Steve Lin

Apr 10, 2019

This introductory course covers all key aspects of competitive strategy with very useful examples and analyses. It is a good investment for personal growth.

創建者 Tom K

Apr 08, 2019

largely unintelligible

創建者 Patrice Boulet

Apr 05, 2019

Very engaging material with instructive examples and quizzes. Instructor is creative in teaching the material and communicates the material very effectively with dynamism. Would recommend the course to any business person that wants to learn more about strategies to make a product more competitive, game theory, market entry strategies, innovation and product pricing strategies.

創建者 Andreas Kohl

Apr 01, 2019

Good course but very academic. It won't tell you how to act in a company, it explains certain concepts and helps you to understand how business in general works.

創建者 Jose Toledo

Mar 29, 2019

Different training methodology compare to others that it is easier to follow and with excellent case exercises. I have learnt concepts new for me. Videos with the right duration with animated slides including the teachers annotations in real time with his tablet. I recommend this training

創建者 David Berger

Mar 28, 2019

Excellent

創建者 Diego Armando Moreno Ravelo

Mar 23, 2019

Excellent complement to the previous one.

創建者 陈璐

Mar 19, 2019

Simple but useful.

創建者 Titus

Mar 12, 2019

This course provides moderate idea about the games theory, price setting, competition strategies, research and development and product design ideas. This course provides more information very quickly so that we need to take more time to prepare and collect additional data from outside to get clear picture about the topics. Teaching patters and the the instructor also fine. It was better if add some documents and external links within the course itself will help students to research on topics.