Great final course before the capstone to pull all the theory and tools together for justifying the social marketing strategy and tactics. Budgeting and testing frameworks were excellent. Outstanding.
Excellent Course to finalize the specialization, It was interesting all the different approaches regarding the way how security, budgeting and other strategies works in the Social Landscape
創建者 Keith B
•I really enjoyed this module as it capped off the media marketing plan with the necessary means and rationale to present your plan to your company. This MMOC also gave me the opportunity to present my opinion of the Social Media Marketing Specialization as a whole and how it could be improved. I was very pleased with this course, so I had little advice, but giving me this opportunity demonstrates the importance of my input and their need to put out quality training.
創建者 Danielle C
•Great course. The Week 3 Quiz/Assessment didn't really make sense because Klout doesnt exist anymore. Other than that, I enjoyed it.
創建者 christopher
•I am sure that this course has given me enough tools and knowledge that I can contribute to any company or for my personal use. I have learned that marketing is essential and mandatory in order to be successful in selling a product or activity. I highly recommend the course you won't regret it. #Socialmarketing #keeplearning #Bigdata #domorewithless
創建者 Maya C
•An excellent course for those new or seasoned to marketing. We live in a digital world and if you own your own business, work for a large company or are a freelancer (like me) you can grow your business and benefit from this class. Seriously do yourself a favor and take this class!!
創建者 Henrietta K
•A great start to this specialization, and excellently done. I've found out things in this course that made lightbulbs go off above my head - and after having finished all 5 courses, I've signed up again to review, and to get the paid version of the course!
創建者 Toby W
•Great final course before the capstone to pull all the theory and tools together for justifying the social marketing strategy and tactics. Budgeting and testing frameworks were excellent. Outstanding.
創建者 Cristian G G
•Excellent Course to finalize the specialization, It was interesting all the different approaches regarding the way how security, budgeting and other strategies works in the Social Landscape
創建者 Arantxa C V V
•El curso es realmente bueno y sencillo de comprender para alguien que no tiene mucho conocimiento de marketing. Es súper recomendado para cualquier persona que desee crecer en este ámbito.
創建者 Raja R
•This Course is excellent and especially Prof Randy had put in a lot of effort to give this amazing series of Mooc on Social marketing. I highly recommend these Moocs
創建者 Brianna W
•After taking this course, I felt like I learned from the rest. I didn't realize how much I absorbed until this one. I've very much enjoyed this program.
創建者 James-Anthony G
•Randy and the team are brilliant. I am redoing this entire specialization to remain engaged with the content. Great work Randy and Northwestern!
創建者 Lyssa M
•Another excellent class in the series. Straight-forward information about transforming social media marketing knowledge into an ongoing program.
創建者 Mike D
•The wisdom provided re how to start a social marketing program, how to monitor it and how to prove roi to company management is invaluable.
創建者 Joel R A H
•I really enjoyed the course. At the beginning I did not know what I was going to find but I must tell you that it exceeded my expectations.
創建者 Ronald B
•Great content! Great Experience! Looking forward to completing the entire specialization. Enrolling for the Capstone now.
創建者 Ninette P
•It has been a wonderful learning process. I really learned a lot and I want to apply all this tools in my company.
創建者 Natasha V
•Super course
Thank you Professor and Northwestern University and Coursera for some wonderful material
創建者 Rizwan H
•Overall content is just amazing and Way of communication is simple.
Recommended to Take this course
創建者 Luznery d C V M
•Great course! The course material is focused on the current Social media techniques. Recommended!
創建者 Mary L
•This course was excellent, so interesting. The material was well structured and had continuity.
創建者 Martynas K
•Excellent course, very brief but does point out some of the important aspects of SM Marketing.
創建者 Bruno G
•Good "cookbook" for create, apply and manage applied marketing, in a real term to a company.
創建者 Herman d P
•Very useful as a wrap-up in combination with business insights including financial aspects.
創建者 Marco
•I've really enjoyed taking this course and I've learnt a lot of very valuable lessons.
創建者 Gabriel G
•you can really learn a lot of social media and digital marketing with all this courses