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返回到 Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course)

學生對 乔治亚大学系统 提供的 Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course) 的評價和反饋

554 個評分
160 條評論


What you’ll achieve: In this project-centered course*, you will use the Business Model Canvas innovation tool to approach either a personal or corporate challenge or opportunity. You’ll learn to identify and communicate the nine key elements of a business model: Customer Segments, Value Proposition, Channels, Customer Relationships, Key Resources, Key Activities, Key Partners, Revenue Streams, and Cost Structure. Your completed project will be a polished Business Model Canvas that outlines the business case for a new product or service to address your selected challenge or opportunity. You’ll present your case in both a one-page document and a 10-minute video presentation. What you need to get started: This project-centered course is designed for anyone who wants to understand innovation best practices and the intra-corporate entrepreneurial (intrapreneur) skills needed to lead innovation projects, teams, and strategies. Entry- and senior-level professionals in a variety of industries - including education, healthcare, business, and not-for-profit - will benefit from the course materials and project experience. The only prerequisite is a strong desire to understand best practices in innovation and to master the skills needed to transform a new idea into a profitable reality. To complete the project, you’ll need to access the Business Model Canvas from either the Kauffman Foundation ( or (, or via the Creative Commons license offered by Strategyzer AG ( *About Project-Centered Courses: Coursera's project-centered courses are designed to help you complete a personally meaningful real-world project, with your instructor and a community of like-minded learners providing guidance and suggestions along the way. By actively applying new concepts as you learn, you’ll master the course content more efficiently; you’ll also get a head start on using the skills you gain to make positive changes in your life and career. When you complete the course, you’ll have a finished project that you’ll be proud to use and share....



I enjoyed it very much. It is easy to understand. A good point of this course is that I could work on my own business idea. It is nice to see Business Model Canvases of other participants.


The best course to understand and develop a Business Model Canvas, very useful course because provide tools and keys for success in the way to make the canvas for your own business.


26 - Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course) 的 50 個評論(共 159 個)



It is a great course for enterprenurs which gives a clear cut idea as to how an idea can be converted into business model.

創建者 Abhishek L D


It was a great course. Learned about Business Model and importantly how to think while making it. Nice experience!!

創建者 YUJI H


The lectures make it easy to understand how we use BMC. If you are forced to use BMC, you can utilize this course.

創建者 shady s


Special thanks to the decent Professors, Coursera Team and every body participated in this useful course.

創建者 Daniela J d S A


I learn a lot about this, its amazing the type of information and the simple form of explain the topics.

創建者 Julio c D b a


Excelente curso, muy bien estructurado, los ejemplos y material de apoyo muy buenos.

Lo recomiendo 100%

創建者 Isra


This course is great to learn the Business Model Canvas concept and how to use it in the real world.

創建者 Christian T


Loved this course. It was concrete, practical, and meaningful, both in content and in assessments.

創建者 Francisco U


Excellent course. It gives you the essentials of the Canvas model, being very practical and useful

創建者 Erwin L


This course really helps in understanding and using the tools. I understand the process better.

創建者 Khoi N


Helpful course for anyone who wants to start a business and not reply on a fixed business plan.

創建者 Yogesh k D


If you want to know Business model canvas from basic to expertise then go for the course

創建者 Bhagya M


Nice course which focuses on the course title.I liked the animated videos a lot!!

創建者 Federico Z


Incredible simple and funny. It´s one of the best courses I ever took. Congrats!

創建者 karthik s


This one of the best course, I am really appreciate offering such great course.

創建者 kishor f


Very nice and detailed course. Explains all the building blocks of the canvas.

創建者 Christopher L G


Thank you for this great opportunity to learn such an intriguing concept.

創建者 Arturo E G M


Tiene las líneas básicas para realizar un lienzo de modelado de negocios.

創建者 Minglu W


A short program on Business Model Canvas, good explaining and examples!

創建者 Aretha C


The course was intteresting and easy to follow. Loved the animation.

創建者 Apichart T


Very Good Course for Startup Business to Check your model, isn't ok?

創建者 Niraj


Well structured and taught.

Peer review adds to learning experience.

創建者 Anuar M


Good introductory course for beginner in developing business model

創建者 Majed h


one of the best courses you may take to develop your business ,,,

創建者 Luz J M C


Excelente, aprendí muchas cosas y me siento feliz de culminarlo.